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Facebook Ads CPC (All)

CPC (All) is the average cost per click across all ad types, placements, and objectives in a Facebook Ads campaign. It shows how much an advertiser pays for each click on their ad.

With Databox you can track all your metrics from various data sources in one place.

CPC (All) 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "CPC (All)"?
CPC (All) is a Facebook Ads metric that stands for Cost Per Click (All). It measures the total cost of all clicks on an ad divided by the total number of clicks received. This metric gives advertisers an insight into the average cost they pay per click and helps them evaluate the effectiveness of their ad campaigns. The higher the CPC (All), the more expensive the clicks are, and the lower the ROI. Advertisers can use CPC (All) to adjust their bids, targeting, and ad creatives to improve their ad performance and maximize their budget.
Example: A company running a Facebook Ads campaign to drive traffic to their website is monitoring the CPC (All) metric to ensure that they are keeping their advertising costs low while still attracting a high volume of website clicks from their target audience.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track CPC (All) in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track CPC (All) using Databox, follow these steps:

  1. 1
    Connect Facebook Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put CPC (All) on the Performance screen
  6. 6
    Get CPC (All) performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of CPC (All)
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Facebook Ads integration with Databox Track CPC (All) from Facebook Ads in Databox GET STARTED

Facebook Ads CPC (All) included in Dashboard Templates 1

  • Live view

    Facebook Ads, Google Ads Dashboard & GA4

    The Facebook Ads, Google Ads & Google Analytics 4 template allows you to monitor your Facebook and Google campaigns at the same time to track your progress and areas to improve upon.

    Google Ads Facebook Ads Google Analytics 4

Facebook Ads CPC (All) included in Report Templates 2

  • Details

    📢 Facebook Ads Report

    Measure performance across key metrics like ad spend, clicks, conversions, and ROAS—powered by Facebook Ads data. Designed for CMOs, PPC experts, and Facebook Ads specialists to optimize results and scale impact.

    Facebook Ads
  • Details

    Facebook Ads Report Template

    Use this Facebook Ads report to share insights into important metrics like spend, impressions, engagement, ROI, and more.

    Facebook Ads

General

  • Description
    CPC (All) is the average cost per click across all ad types, placements, and objectives in a Facebook Ads campaign. It shows how much an advertiser pays for each click on their ad.
  • Category
    Advertising
  • Subcategory
    CPC
  • Date Added
    2017-06-12

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago 00:00 to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    No
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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