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The Missed Calls by Keyword metric in CallRail measures the number of missed phone calls that came in from callers searching for specific keywords used in your ads, allowing you to optimize your marketing strategy for better results.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Missed Calls by Keyword using Databox, follow these steps:
This dashboard measures source & keyword performance by comparing calls by first time callers, total calls and the average duration of all calls.