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MRR stands for Monthly Recurring Revenue, which measures the predictable revenue generated by subscription-based businesses on a monthly basis.

With Databox you can track all your metrics from various data sources in one place.

  • About
  • Technical Details
What is "MRR"?
MRR, or Monthly Recurring Revenue, is a key metric for subscription-based businesses that measures the total predictable revenue generated from recurring subscriptions on a monthly basis. It takes into account the recurring revenue from all active subscriptions, as well as any new subscriptions added during the month, and is a good indicator of the overall health and growth potential of a subscription-based business.
Example: Example: By using MRR, a subscription-based mobile app is able to track revenue changes over time and adjust pricing strategies accordingly to maintain profitability.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track MRR in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track MRR using Databox, follow these steps:

  1. 1
    Connect Appfigures that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put MRR on the Performance screen
  6. 6
    Get MRR performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of MRR
Appfigures integration with Databox Track MRR from Appfigures in Databox GET STARTED

General

  • Description
    MRR stands for Monthly Recurring Revenue, which measures the predictable revenue generated by subscription-based businesses on a monthly basis.
  • Category
    Mobile App Analytics
  • Subcategory
    MRR

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

Track all of your key business metrics from one screen

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