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MRR stands for Monthly Recurring Revenue, which measures the predictable revenue generated by subscription-based businesses on a monthly basis.

With Databox you can track all your metrics from various data sources in one place.

  • About
  • Tech details
What is "MRR"?
MRR, or Monthly Recurring Revenue, is a key metric for subscription-based businesses that measures the total predictable revenue generated from recurring subscriptions on a monthly basis. It takes into account the recurring revenue from all active subscriptions, as well as any new subscriptions added during the month, and is a good indicator of the overall health and growth potential of a subscription-based business.
Example: Example: By using MRR, a subscription-based mobile app is able to track revenue changes over time and adjust pricing strategies accordingly to maintain profitability.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track MRR in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track MRR using Databox, follow these steps:

  1. 1
    Connect Appfigures that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put MRR on the Performance screen
  6. 6
    Get MRR performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of MRR
Appfigures integration with Databox Track MRR from Appfigures in Databox GET STARTED

Basics

  • Description
    MRR stands for Monthly Recurring Revenue, which measures the predictable revenue generated by subscription-based businesses on a monthly basis.
  • Category
    Mobile App Analytics
  • Subcategory
    MRR
  • Default Format
    PrefixCurrency
  • Cumulative Support
    Yes
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://api.appfigures.com/v2/reports/subscriptions

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