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Appfigures Ads ECPM by Country

Ads ECPM by Country is a metric that shows the revenue earned per thousand ad impressions in different countries. It helps app developers understand which countries are generating higher ad revenue and optimize their ad strategies accordingly.

With Databox you can track all your metrics from various data sources in one place.

Ads ECPM by Country 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Ads ECPM by Country"?
The Ads ECPM by Country metric in AppFigures measures the Effective Cost Per Mille (ECPM) of advertising for each country in which your app is available. It is a calculated value that shows the average revenue earned per thousand impressions in each country. This metric allows you to see which countries are generating the highest ECPM and adjust your ad strategies accordingly. It can also help you analyze the potential for advertising in different countries and make informed decisions about where to focus your marketing efforts.
Example: An app developer wants to compare the Ads ECPM for their app across different countries to determine which countries have the highest earning potential for their app's advertising revenue.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Ads ECPM by Country in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ads ECPM by Country using Databox, follow these steps:

  1. 1
    Connect Appfigures that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ads ECPM by Country on the Performance screen
  6. 6
    Get Ads ECPM by Country performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ads ECPM by Country
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Appfigures integration with Databox Track Ads ECPM by Country from Appfigures in Databox GET STARTED

General

  • Description
    Ads ECPM by Country is a metric that shows the revenue earned per thousand ad impressions in different countries. It helps app developers understand which countries are generating higher ad revenue and optimize their ad strategies accordingly.
  • Category
    Mobile App Analytics
  • Subcategory
    CPM

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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