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Adobe Analytics Bounces

The Bounces metric in AdobeAnalytics measures the number of single-page sessions in which there was no interaction with the page, such as clicking on a link, filling out a form, or playing a video. It helps identify pages with high bounce rates and potential user experience issues.

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  • About
  • Technical Details
What is "Bounces"?
The Bounces metric in AdobeAnalytics measures the number of single-page visits to your website, where visitors leave without any further interaction or navigating to another page within the same website. In other words, bounces occur when a visitor arrives at a webpage and exits without any engagement or clicking through to another page, resulting in a high bounce rate, which may indicate a need for optimization of website content and design.
Example: A website has a high bounce rate on their homepage, but low bounce rates on all other pages. The marketing team wants to analyze and optimize the homepage to reduce the bounce rate.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Bounces in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Bounces using Databox, follow these steps:

  1. 1
    Connect Adobe Analytics that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Bounces on the Performance screen
  6. 6
    Get Bounces performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Bounces
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

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Adobe Analytics integration with Databox Track Bounces from Adobe Analytics in Databox GET STARTED

General

  • Description
    The Bounces metric in AdobeAnalytics measures the number of single-page sessions in which there was no interaction with the page, such as clicking on a link, filling out a form, or playing a video. It helps identify pages with high bounce rates and potential user experience issues.
  • Category
    Website Analytics
  • Subcategory
    Bounces
  • Date Added
    2015-04-28

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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