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The Campaigns metric in ActiveCampaign measures the efficacy of email marketing campaigns by tracking statistics such as open rates, click-through rates, and conversions.

With Databox you can track all your metrics from various data sources in one place.

Campaigns 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Campaigns"?
The Campaigns metric in ActiveCampaign provides an overview of your email marketing campaigns' performance. It tracks the number of emails sent, opened, clicked, bounced, and unsubscribed. You can use this data to evaluate campaign effectiveness, adjust future campaigns, and improve your overall email marketing strategy. The Campaigns metric also allows you to compare campaign performance over time and measure the impact of changes to your email content, subject lines, and other variables.
Example: Creating a welcome email series for new subscribers to increase engagement and conversions.
This metric has one or more equivalents:

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Campaigns in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Campaigns using Databox, follow these steps:

  1. 1
    Connect ActiveCampaign that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Campaigns on the Performance screen
  6. 6
    Get Campaigns performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Campaigns
ActiveCampaign integration with Databox Track Campaigns from ActiveCampaign in Databox GET STARTED

ActiveCampaign Campaigns included in Dashboard Templates 1

  • Live view

    ActiveCampaign Account Overview

    This dashboard gives you a full overview of all your ActiveCampaign marketing and sales metrics.

    ActiveCampaign

Basics

  • Description
    The Campaigns metric in ActiveCampaign measures the efficacy of email marketing campaigns by tracking statistics such as open rates, click-through rates, and conversions.
  • Category
    Marketing Automation
  • Subcategory
    Campaigns
  • Date Added
    2017-09-25
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    No
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    current Learn more
  • API Endpoint
    https://{username}/api/3/campaigns

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