If you don’t use X (Twitter), you can pull data from any of our 100+ one-click, native integrations or
from spreadsheets, databases and other APIs.
Download this dashboard template to measure and track your most relevant Twitter engagement metrics. Use the insights gained to determine your best performing content, the best time to post, and measure followers’ growth and ROI. Simply connect your Twitter account, and you’ll learn:
And so on...
Read more about Databox’s Twitter integration.
Followers is a Twitter metric that reflects the number of users who have decided to subscribe to a specific account to have access to their posts and updates. It is a reflection of an account's reach and influence on the platform.
Impressions: The number of times a tweet has been viewed by Twitter users, including both organic and paid traffic. This metric gives insight into the reach and potential impact of a tweet.
Number of New Tweets Released during the specified Date Range. No historical data is available from before the initial connection. Twitter does not provide net values for this metric directly via their API. We calculate this metric by subtracting the current value from the previous value to determine net change.
The tweets metric represents the number of times a user creates or publishes a tweet on Twitter. It indicates the level of activity and engagement of a user on the platform.
Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to
include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.
The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.
Visualizing your performance data in a way that’s easy for everyone to interpret is the first step towards improved performance. So, what can you do when some of these metrics are trending down?
We’ve collected a few resources that contain tips from hundreds of marketers on how to improve your tweet and hashtag performance, engagement rate, impressions, and so much more:
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