SaaS
Editor’s picks
SaaS Sales Benchmarks: Get Informed and Close More Deals in 2024
After an unpredictable 2023, chances are you’re getting all the information you can to build a reliable SaaS sales strategy in 2024. One important element ...
by Nevena Rudan · Jul 1, 2025
SaaS Marketing Benchmarks to Help You Set Your Goals for 2024
Looking back at your marketing numbers from 2023 will help you set goals for 2024. But knowing how other companies across your industry are performing ...
by Nevena Rudan · May 7
18 SaaS Metrics and KPIs Every Company Should Track
Growing any business is difficult, but scaling a software as a service (SaaS) company is on a whole other level. Most SaaS companies struggle to ...
by Gašper Vidovič · Feb 25
16 Essential SaaS Sales Metrics You Should be Tracking
What’s considered an acceptable growth rate for a SaaS company? Should I pay more attention to MRR, ARR, or ARPU? What about CAC vs. LTV? ...
by Jessica Malnik · Jul 11, 2025
Are Your Executives Actually Making Decisions From Data Or Just Alongside It?
Most executives believe they are metric-directed. The evidence says they are metric-adjacent — and the gap is costing them decisions. TL;DR Introduction Monday morning. The ...
by Nevena Rudan · Apr 9
What The Hell Is Self-Service Analytics? A Plain-English Guide for SaaS Teams
TL;DR Self-service analytics lets SaaS operators ask a business question and get a trusted, metric-backed answer without waiting on an analyst. Here’s what that requires ...
by Nevena Rudan · Sep 19
HubSpot Reporting Dashboards Used by Revenue Experts: Real Templates, Pro Tips
As a current HubSpot user and veteran of a HubSpot partner agency, I know first-hand how powerful HubSpot is. And they’ve built a lot of ...
by Ali Orlando Wert · Sep 19
Data Cleaning Best Practices: The Foundation for Reliable Reporting Across Teams
Here’s the truth: without proper data cleaning, your dashboards, forecasts, and strategy are built on shaky ground. In fact, bad data is already costing U.S. ...
by Emil Korpar · Jan 26
Best Strategies to Identify Churn Risk Factors in SaaS (Insights from 40+ Companies)
How can you identify the warning signs before your SaaS customers disappear for good? And which risk factors should you be monitoring to prevent churn ...
by Nevena Rudan · Mar 26, 2025
Effective Strategies for Managing a Hybrid Workplace in Saas Businesses
Managing a hybrid workplace presents unique challenges and opportunities, especially in the fast-paced world of SaaS businesses. This blog explains effective strategies to enhance productivity, foster collaboration, and maintain a strong company culture. Learn how Databox tackled common challenges to create a seamless and efficient hybrid work environment.
by Špela Jurič · Jan 22, 2025
SaaS Growth Marketing Challenges and Wins in 2024
If you’ve ever tried your hand at growth marketing, you know that it takes hard work and experimentation to get consistent results. Plus, you have ...
by Melissa King · Jun 20, 2024
How to Boost SaaS Growth with PQL Scores and Activation Strategy
Using PQL scores and an effective activation strategy could be the key to a staggering SaaS growth. User activation significantly impacts customer acquisition and can transform your business results. By identifying your PQLs, measuring PQL scores, and tracking user activation, you can drive growth and enhance user engagement across the board. Read more on how we approach this at Databox.
by Tadej Kelc · Jul 29, 2024
How to Calculate Growth Rates in SaaS: Start with These 12 Growth Metrics
SaaS companies must sustain growth and retain customers for longer periods of time to break even. Here's how to calculate growth rate for SaaS
by Lily Ugbaja · Apr 23, 2024
SaaS Sales Benchmarks: Get Informed and Close More Deals in 2024
After an unpredictable 2023, chances are you’re getting all the information you can to build a reliable SaaS sales strategy in 2024. One important element ...
by Nevena Rudan · Jul 1, 2025
SaaS Marketing Benchmarks to Help You Set Your Goals for 2024
Looking back at your marketing numbers from 2023 will help you set goals for 2024. But knowing how other companies across your industry are performing ...
by Nevena Rudan · May 7
18 SaaS Metrics and KPIs Every Company Should Track
Growing any business is difficult, but scaling a software as a service (SaaS) company is on a whole other level. Most SaaS companies struggle to ...
by Gašper Vidovič · Feb 25
3 Pillars for SaaS Growth (w/ Pasha Irshad, Shape & Scale)
Pasha Irshad unpacks how he helps SaaS companies drive growth through customer-centric marketing, data-driven RevOps, and agile demand generation. Links
by Jeremiah Rizzo · Apr 9, 2024
Dear Databox: 6 Ways to Reduce SaaS Customer Churn by Up to 40%
Are you seeing too many customers discontinuing their business relationship with you despite your efforts to increase customer retention and ensure a positive experience? We ...
by Stefana Zaric · Jul 19, 2023
Dear Databox: How Do I Increase Traffic to My B2B SaaS Site?
While SEO has plenty of qualitative components like content quality and search intent, it’s a numbers game at its core. Your traffic numbers — and ...
by Melissa King · Jul 24, 2023
Essential GA4 Events for Optimizing Your SaaS Marketing Funnel
It’s absolutely crucial for any company to have a marketing and sales funnel that lets them visualize performance at each stage of the customer journey: ...
by Davor Štefanović · Jun 26, 2023
Running Successful Growth Experiments (w/ Andres Glusman, DoWhatWorks)
Andres Glusman (CEO, DoWhatWorks) shares a simple framework to help you run more successful growth experiments, and save time and money. How They Move The ...
by Jeremiah Rizzo · Feb 20, 2024
Building A Brand Media Arm (w/ Mark Jung, Nextiva)
Learn how Nextiva’s Mark Jung drives predictable growth by finding his brand’s white space, building a media arm to communicate it, and being different – ...
by Jeremiah Rizzo · Feb 20, 2024
Finding Product-Market Fit To Hit $15m+ ARR (w/ Adam Robinson, Retention.com)
Learn how Adam Robinson found product-market fit and bootstrapped Retention.com from $0 to $15m+ ARR. How They Move The Needle Adam was working to build ...
by Jeremiah Rizzo · Feb 20, 2024
Using KPIs to Drive Holistic Growth (w/ Benyamin Elias, Podia)
The metric: KPIs Benyamin Elias, VP of Marketing at Podia, shares how to have a well-informed marketing gut and how to use KPIs to inform ...
by Jeremiah Rizzo · Feb 20, 2024
16 Essential SaaS Sales Metrics You Should be Tracking
What’s considered an acceptable growth rate for a SaaS company? Should I pay more attention to MRR, ARR, or ARPU? What about CAC vs. LTV? ...
by Jessica Malnik · Jul 11, 2025