Total Average View Time measures the average duration that users watch a TikTok video, giving insights into audience engagement and the effectiveness of content in capturing attention.
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Total Followers is a metric that represents the overall number of TikTok users who have chosen to follow a specific account, indicating the account's overall reach and popularity.
The Total Followers by Country metric shows the number of followers from different countries on TikTok, providing insights into the geographic distribution of an account's audience.
Total Likes by Video is a metric that measures the overall number of likes received by a TikTok video. It provides insights into the popularity and engagement levels of a specific video.
Total Comments is a metric that shows the overall number of comments received on a TikTok video, indicating engagement and interaction with the content. It helps measure audience involvement and the popularity of the video.
Total Playback Time by Video is a metric that measures the combined duration of all views for a particular video on TikTok. It indicates how long users have spent watching the video, which helps evaluate its overall engagement and popularity.
Total full video watched rate by video is a metric that measures the percentage of viewers who watch a TikTok video in its entirety without skipping or exiting before it ends. It provides insights into the level of engagement and interest among users for a particular video.
The Likes metric on TikTok measures the number of users who have shown appreciation for a video by tapping the heart icon. It indicates the popularity and engagement level of a video, helping creators gauge audience reception and content performance.
The Video Views metric measures the total number of times a TikTok video has been viewed, indicating its popularity and reach among users.