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Stripe MRR & Subscriptions Overview
Stripe dashboard template provides you with insights about customer, payments, mrr, churn and more.
Stripe
MRR
MRR (Monthly Recurring Revenue) is a metric that shows the predictable monthly revenue generated by a subscription-based business model. It includes all recurring charges and allows businesses to monitor customer retention and growth.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "MRR"?
MRR (Monthly Recurring Revenue) is a metric used by subscription-based businesses to track the total predictable revenue generated from their subscribers on a monthly basis. It is a crucial metric for SaaS and subscription-based businesses as it helps them analyze their revenue stream and forecast growth. We calculate MRR using all currently "active" and "past due" subscriptions, as well as already "canceled" subscriptions that will end in the future. We subtract all discounts on those subscriptions. When calculating the value, we exclude (1) "canceled" trial subscriptions, (2) "canceled" subscriptions from customers currently with "active" or "past due" subscriptions, (3) "canceled" subscriptions that were canceled within the first 31 days after becoming "active," (4) "canceled" subscriptions due to delinquent customers, (5) "canceled" subscriptions with cancellation reason "payment_failed," and (6) "canceled" subscriptions with the latest invoice status different from "paid."
Example: A subscription-based software-as-a-service (SaaS) company uses the MRR metric to track monthly recurring revenue generated from active customers.
Visualizations
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Number
Used to show a simple Metric or to draw attention to one key number.
How to track MRR in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track MRR using Databox, follow these steps:
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1Connect Stripe that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put MRR on the Performance screen
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6Get MRR performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of MRR
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
Stripe MRR included in Dashboard Templates 1
Stripe MRR included in Report Templates 2
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Details
Stripe Report Template
Use this Stripe report to share important ecommerce insights into churn rate, MRR growth, revenue volume, new customers, and more.
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Details
📈 SaaS Revenue Report Template (Stripe)
Monitor key revenue metrics like MRR, ARR, and churn with live data from Stripe. Built for SaaS leaders, revenue teams, and growth strategists to drive smarter decisions.
General
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DescriptionMRR (Monthly Recurring Revenue) is a metric that shows the predictable monthly revenue generated by a subscription-based business model. It includes all recurring charges and allows businesses to monitor customer retention and growth.
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CategoryPayment Processing
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SubcategoryMRR
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Date Added2015-04-28
Specification
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Metric Typecurrent
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DimensionalNo
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Decimal DigitsYes
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Currency UnitsYes
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GranularitiesHourly, daily, weekly, monthly, quarterly, yearly and all-time.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from now to now.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Default FormatPrefixCurrency
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Cumulative GraphNo
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksYes
Related Metrics
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Stripe
Refunds
Refunds metric measures the amount of money refunded to customers for a specific period of time. It helps businesses understand how much revenue they have lost due to refunds and identify areas for improvement in their product or service.
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Stripe
Churned MRR
Churned MRR measures the loss or decline in revenue generated from existing customers due to cancellations, downgrades, or pricing changes.
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Stripe
Plan Name
The Churned MRR (Delinquent) by Plan Name metric indicates the amount of lost revenue due to customers on subscription plans who have not paid on time or have canceled their subscription. The metric is displayed by the name of the plan.
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Stripe
New Subscriptions (incl. Trials and Inactive Plans)
New Subscriptions (incl. Trials and Inactive Plans) metric tracks the number of new recurring payments or subscription sign-ups including Trials, Active Plans, and Inactive Plans made by customers in a given period of time.
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Stripe
Plan Name
Churned Customers (Delinquent) by Plan Name metric measures the number of customers who have cancelled or failed to pay for a specific subscription plan within a given time frame.
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Stripe
MRR Upgrades
MRR Upgrades measures the total increase in Monthly Recurring Revenue (MRR) from existing customers who upgraded to a higher-priced subscription plan.
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Stripe
Discounts
Discounts is a metric that reflects the total revenue reduction due to discounts applied to monthly recurring revenue (MRR) of a business through Stripe.
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Stripe
Net ARR
Net ARR stands for Net Annual Recurring Revenue and is a measure of the change in the ARR over a specific time period.
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