Clicks by Category metric represents the number of unique clicks generated by each link category in your email such as CTA, product links, or social media links. It helps you analyze subscriber behavior and measure the effectiveness of your email content.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Clicks by Category using Databox, follow these steps:
The Opens by Client metric shows the number of times an email was opened by different email clients such as Gmail, Outlook, or Apple Mail.
Unique clicks refer to the number of unique recipients who clicked on at least one link in an email. It's a measure of the effectiveness of an email campaign in driving engagement and generating interest.
Unique Clicks by Browser is a metric that tracks the number of individual clicks on links within an email campaign that were made by users with different internet browsers. It helps you identify which browsers your audience is using to interact with your emails.
Unique Clicks by Country is a metric that shows the number of unique clicks on links in an email campaign grouped by the country where the clicks were made.
Bounces metric measures the number of emails that were undeliverable to recipients due to permanent or temporary issues such as invalid email addresses or full mailboxes.
The Bounces by Category metric categorizes bounced emails based on the reason for the bounce, such as invalid email address or mailbox full.
The Spam reports by Category metric gives insights into the types of emails that are being reported as spam, such as content, frequency, or sender reputation. It helps identify areas for improvement in email strategies to reduce spam complaints and improve deliverability.
Spam Report Drops is a metric that reflects the number of emails that were not delivered to the spam folder due to the recipient actively marking previous emails as spam.