MRR is a crucial metric for subscription-based businesses that measures the predictable, recurring revenue generated from subscriptions each month.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Recurring Revenue (MRR) using Databox, follow these steps:
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Upgraded Customers metric calculates the number of customers who have moved to higher-value pricing plans or added more items to their existing plans, indicating increased revenue potential.
ARPU is the measure of monthly or annual revenue generated by a single customer. It helps to understand the overall performance of a subscription business by tracking revenue trends.
Average Revenue Per User by Plan ID is a metric that shows the average amount of revenue generated per user for each plan in your subscription-based business.
Growth Rate by Plan ID measures the percentage change in revenue for a specific subscription plan over a selected time period, indicating the plan's overall success or challenges in driving growth.
Revenue Churn Delinquent Rate by Plan ID is a metric that calculates the percentage of revenue lost due to customers in specific plan IDs who have become delinquent and stopped paying for their subscriptions.
The Plan Changed Recurring Revenue by Plan ID metric tracks the total recurring revenue gained or lost due to changes in customers' subscription plans, broken down by individual plan IDs.
SaaS Quick Ratio measures a companys ability to cover its short term expenses, excluding accounts receivable, through its cash and liquid assets.
The Trial Conversion Time by Plan ID metric shows the average number of days it takes for customers to convert from a trial to a paid subscription, broken down by plan type.