MRR is a crucial metric for subscription-based businesses that measures the predictable, recurring revenue generated from subscriptions each month.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Recurring Revenue (MRR) using Databox, follow these steps:
This dashboard allows you to track all the key SaaS metrics for your company in real-time.
The Downgraded Customers metric measures the number of customers who have moved to a lower pricing plan or cancelled their subscription in a given period, indicating a decrease in their overall value to the business.
Future Churn MRR by Plan ID measures the predicted revenue loss due to churn for each subscription plan in the future.
The Reactivated Customers metric measures the number of customers who have made a repeat purchase after being inactive for a period of time.
Churned Customers Voluntary metric measures the number or percentage of customers who ended their subscription on their own, without any prompts or interventions from the company.
Customer retention rate is the percentage of customers that return and continue to do business with a company. It is a measure of customer loyalty and satisfaction.
The Existing Customers by Plan ID metric provides insight into the distribution of your current customer base across different pricing tiers or plan levels.
Lifetime Value (LTV) measures the total revenue a customer will bring to a business over their entire lifespan as a customer.
Percentage of Paying Customers who Churned by Cancelling their Subscription(s) during the specified Date Range.