The Existing Trialing Customers metric measures the number of customers who are currently in a free trial and have not yet converted to a paying customer.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Existing Trialing Customers using Databox, follow these steps:
Churned customers metric measures the number of customers who have canceled their subscription or stopped purchasing from your company during a given time period.
Active Customers by Plan ID shows the number of customers who are currently subscribed to each of your plans, helping you track the popularity of different offerings and identify areas that require more sales or marketing attention.
The Downgraded Customers metric measures the number of customers who have moved to a lower pricing plan or cancelled their subscription in a given period, indicating a decrease in their overall value to the business.
The Upgraded Recurring Revenue metric measures the additional revenue generated by existing customers through upgrades or expansions of their subscription plans.
Downgrade Rate measures the percentage of customers who switch to a lower paying plan or cancel their subscription altogether. It helps to identify the reasons for the drop in revenue and take necessary steps to improve it.
The Customers Churn Delinquent Rate metric measures the percentage of customers who have churned and were also delinquent on their payment.
Revenue Churn Voluntary Rate measures the revenue lost due to customers who chose to cancel their subscription or contract voluntarily.
Upgrade Rate indicates the percentage of customers who upgrade to a higher tier or plan, measuring the effectiveness of pricing strategy and product value proposition.