Measures monthly recurring revenue (MRR) generated from existing customers without factoring in any new sales or upgrades in a given time period, providing insight into the stability of the customer base.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Existing Recurring Revenue using Databox, follow these steps:
This dashboard allows you to track all the key SaaS metrics for your company in real-time.
The Reactivated Recurring Revenue metric measures the revenue generated from previously churned customers who have come back to a subscription-based business. It helps track the effectiveness of a company's re-engagement efforts.
The Reactivated Recurring Revenue by Plan ID metric measures the amount of recurring revenue generated from reactivated customers, broken down by different subscription plans.
Churned Customers Voluntary metric measures the number or percentage of customers who ended their subscription on their own, without any prompts or interventions from the company.
Converted Customers is the number of paying customers who converted from free trials or other conversion events to become paying subscribers during a specific time period.
The Existing Customers by Plan ID metric provides insight into the distribution of your current customer base across different pricing tiers or plan levels.
Growth Rate by Plan ID measures the percentage change in revenue for a specific subscription plan over a selected time period, indicating the plan's overall success or challenges in driving growth.
Revenue Churn Rate measures the amount of revenue lost from canceled or downgraded subscriptions over a given period of time.
Upgrade Rate indicates the percentage of customers who upgrade to a higher tier or plan, measuring the effectiveness of pricing strategy and product value proposition.