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Pinterest Video Play Time

Video play time is a metric that measures the total amount of time viewers spend watching a video content. It provides insights into viewer engagement and interest by showing how long users are engaged with the video. Analyzing video play time helps content creators and marketers understand which videos are performing well and can help optimize future video content to increase watch time and audience retention.

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Video Play Time 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Video Play Time"?
Video play time is a Pinterest metric that measures the total duration users spend watching videos on the platform. It helps in understanding viewer engagement and the effectiveness of video content.
Example: Analyzing the average video play time metric for a series of recipe videos to determine which length results in the highest engagement and completion rates.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Video Play Time in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Video Play Time using Databox, follow these steps:

  1. 1
    Connect Pinterest that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Video Play Time on the Performance screen
  6. 6
    Get Video Play Time performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Video Play Time
Pinterest integration with Databox Track Video Play Time from Pinterest in Databox GET STARTED

Basics

  • Description
    Video play time is a metric that measures the total amount of time viewers spend watching a video content. It provides insights into viewer engagement and interest by showing how long users are engaged with the video. Analyzing video play time helps content creators and marketers understand which videos are performing well and can help optimize future video content to increase watch time and audience retention.
  • Default Format
    Duration
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://api.pinterest.com/v5/user_account/analytics

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