The Outbound clicks metric on Pinterest measures the number of times users click on a Pin to visit an external website or landing page. This is important for analyzing user engagement and the effectiveness of your Pins in driving traffic to your website or other online destinations. It helps track the performance of your content and understand user behavior beyond just interactions within the Pinterest platform.
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Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Outbound Clicks using Databox, follow these steps:
Saves on Pinterest indicate how many users have bookmarked a pin by clicking the save button. It helps track the popularity and engagement of a pin and can increase the visibility of the content to more users. High save numbers suggest that users find the pin valuable and want to revisit or share it with others.
Save rate by Pin is a metric on Pinterest that indicates the number of times a specific pin has been saved by users. It measures the engagement and popularity of a pin, showing how many users found the content valuable enough to save and possibly share it. A high save rate indicates that the pin is resonating with the audience and driving interest and interaction. It helps marketers understand which pins are most effective at capturing attention and driving traffic to their content or website. Tracking save rate by pin can inform content strategy and help optimize future pinning efforts for maximum reach and engagement.
Pin clicks by Pin is a metric on Pinterest that measures the number of times users click on a specific Pin to view more details or visit the linked website. This data provides insights into the effectiveness of individual Pins in driving traffic and engagement. By tracking Pin clicks, creators can understand which content resonates with their audience and optimize their strategy to increase engagement and conversions.
Video play time is a metric that measures the total amount of time viewers spend watching a video content. It provides insights into viewer engagement and interest by showing how long users are engaged with the video. Analyzing video play time helps content creators and marketers understand which videos are performing well and can help optimize future video content to increase watch time and audience retention.
The Average video play time by Pin metric on Pinterest measures the average duration that users watch a video on a specific Pin. This metric helps content creators and advertisers understand viewer engagement and preferences. It provides valuable insights into which videos are resonating with the audience and can inform strategies for creating more compelling and engaging video content. By tracking this metric, businesses can optimize their video marketing efforts to drive higher engagement and achieve their goals on the platform.
The Video 10-second plays metric measures the number of times a video has been played for at least 10 seconds. It indicates viewer engagement and helps evaluate the effectiveness of video content in capturing and retaining audience attention. Higher 10-second play counts suggest that the video is grabbing viewers' interest early on, leading to potential longer viewing times and increased chances of conveying key messages or calls to action.
The Number of video starts metric measures the total count of times a video has been initiated or played by users. It provides insight into the level of engagement and interest generated by the video content, helping assess its effectiveness and popularity. Monitoring this metric helps in understanding viewer behavior and optimizing video strategies for higher watch rates and audience retention.
The Number of video starts by Pin metric measures the total count of how many times a video Pin has been initiated and started playing. This metric helps track the level of engagement and interest generated by video content on Pinterest platform, providing insights into which videos are capturing viewers' attention and sparking interaction. It is a valuable indicator of video performance and effectiveness in driving user engagement and brand awareness.