Earned Saves by Ad is a metric on Pinterest that measures the number of times people save a Promoted Pin to their boards after engaging with the ad. It shows organic interest and potential for future engagement.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Earned Saves by Ad using Databox, follow these steps:
Cost Per Click (CPC) is the amount an advertiser pays each time a user clicks on their ad. It is a key metric used to measure the effectiveness and cost-efficiency of Pinterest advertising campaigns.
Earned Engagement by Ad measures the organic interactions (likes, shares, comments) generated by a Pinterest ad, showcasing its impact beyond paid reach.
Engagement Rate by Objective measures the level of interaction on a Pinterest Ad based on the campaign goal such as awareness, consideration, or conversion. It indicates how well the ad is engaging the target audience.
Click-through rate (CTR) by Ad is a key metric in Pinterest Ads that shows the percentage of people who clicked on a specific ad after seeing it, helping to measure ad effectiveness.
The Paid CTR by Campaign metric measures the click-through rate (CTR) of your ads within specific campaigns on Pinterest, indicating the effectiveness of your campaign targeting and ad creative.
Paid CTR by Ad metric measures the click-through rate of your Pinterest ads, showing the percentage of users who clicked on your ad after seeing it. It helps analyze ad performance and effectiveness.
Saves represent the number of times users save a Pin to their boards, indicating interest and potential for future engagement or purchase. Tracking Saves helps gauge content popularity and audience preferences for Pinterest Ads optimization.
Average video play time by Ad Group is a metric that shows the average amount of time users watch a video within each ad group on Pinterest, helping to gauge audience engagement and optimize video content strategy.