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HubSpot Marketing New Customers by Other Campaigns

The New Customers by Other Campaigns metric in Hubspot measures the number of customers acquired through non-traditional sources such as referrals, events, or partnerships, within a specific time frame.

With Databox you can track all your metrics from various data sources in one place.

New Customers by Other Campaigns 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "New Customers by Other Campaigns"?
The New Customers by Other Campaigns metric in HubSpot tracks the number of new customers gained through channels outside of the pre-defined sources such as organic search, social media, email, etc. This metric helps businesses assess the performance of less commonly tracked channels like referrals, word-of-mouth, offline marketing, and more. By using this metric, businesses can identify which channels are driving the most valuable customers and optimize their marketing strategy accordingly.
Example: A concrete use case for the New Customers by Other Campaigns metric is identifying whether a recent marketing campaign's reach has extended beyond your usual channels and driven an increase in customers from new sources.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track New Customers by Other Campaigns in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track New Customers by Other Campaigns using Databox, follow these steps:

  1. 1
    Connect HubSpot Marketing that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put New Customers by Other Campaigns on the Performance screen
  6. 6
    Get New Customers by Other Campaigns performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of New Customers by Other Campaigns
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
HubSpot Marketing integration with Databox Track New Customers by Other Campaigns from HubSpot Marketing in Databox GET STARTED

Basics

  • Description
    The New Customers by Other Campaigns metric in Hubspot measures the number of customers acquired through non-traditional sources such as referrals, events, or partnerships, within a specific time frame.
  • Category
    Marketing
  • Subcategory
    Customers
  • Date Added
    2015-07-09
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://api.hubapi.com/analytics/v2/reports/sources/{time_period1}/{time_period2}

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