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Google Play Refunds by Product

Refunds by Product metric measures the number of product purchases that have been refunded by customers. It helps businesses understand which products are driving the most refunds, leading to insights for potential improvements.

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Refunds by Product 2.190,879 Start tracking this metric
  • About
  • Technical Details
  • Notes
What is "Refunds by Product"?
The Refunds by Product metric represents the number of times customers have refunded a specific product purchased on Google Play. This metric helps developers and businesses understand how users perceive their products and whether they need to make improvements to reduce the number of refunds. Knowing the reasons for refunds can also help businesses make necessary changes to improve customer satisfaction and product quality. Overall, a high number of refunds can negatively impact a business's reputation and revenue, making it essential to monitor and optimize this metric.
Example: A user purchased an app that was advertised as ad-free, but still encountered ads. They requested a refund through the app and the Refunds by Product metric tracks how many refunds are requested for that specific app.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Refunds by Product in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Refunds by Product using Databox, follow these steps:

  1. 1
    Connect Google Play that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Refunds by Product on the Performance screen
  6. 6
    Get Refunds by Product performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Refunds by Product
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google Play integration with Databox Track Refunds by Product from Google Play in Databox GET STARTED

General

  • Description
    Refunds by Product metric measures the number of product purchases that have been refunded by customers. It helps businesses understand which products are driving the most refunds, leading to insights for potential improvements.
  • Category
    Mobile App Analytics
  • Subcategory
    Refunds
  • Date Added
    2015-04-28

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to 3 days ago 00:00.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

  • Availability of ‘Refunds by Product’ metric for Google Play integration

    Google Play ‘Refunds by Product’ metric is available only for Google Play Users with access to Financial reports in Google Play.

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