Purchase Revenue by Session Medium metric tracks the total revenue generated from completed purchases for each medium which brought users to your website. It helps to identify which marketing channels are generating the most revenue and optimize the marketing spend accordingly.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Purchase Revenue by Session Medium using Databox, follow these steps:
The Sessions by Device Category metric measures the number of sessions on your website or app based on the type of device used to access it. The three device categories are desktop, mobile, and tablet.
Sessions by Session Campaign metric shows the number of sessions attributed to each marketing campaign. It helps analyze campaign effectiveness in driving user engagement and conversions on the website.
Engaged Sessions by Session Source/Medium measures the number of sessions in which users actively engage with a website's content based on the specific source or medium that brought them to the site.
ARPPU by Session Medium is a metric that measures the average revenue per paying user based on the traffic source (organic, paid, social, etc.) that led to the session. It gives insights into the effectiveness of different marketing channels in generating revenue.
The Event Count by Device Category metric in Google Analytics 4 measures the number of events triggered by users on different device categories, such as desktop, mobile, and tablet. This metric helps to identify the device category that drives the most engagement on a website or app.
The New Users by Platform metric in Google Analytics 4 shows the number of first-time users visiting your website/app categorized by the platform they are using, such as desktop, mobile, or tablet.
This metric shows the total revenue generated by each Google Ads keyword text per session on your website. It helps you understand which keywords are driving the most revenue and optimize your ad campaigns accordingly.
The User Engagement by Device Category metric measures the level of interaction and activity of website visitors segmented by the device categories they use, such as desktop, mobile, and tablet.