Track all of your key business metrics from one screen
GET STARTED
Google Analytics 4
Items Purchased by Session Source
The Items Purchased by Session Source metric in Google Analytics4 measures the number of purchased items in a session, grouped by the source that drove traffic to your website. This metric helps you understand which sources are driving more sales and which channels need optimization to increase revenue.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Items Purchased by Session Source"?
The Items Purchased by Session Source metric in Google Analytics 4 measures the number of items purchased in a given session, grouped by the source of the session. The sources can include direct traffic, organic search, paid search, social media, email marketing, and other referral sources. This metric helps businesses understand which sources are driving the most purchases and can inform marketing strategies and budget allocation. By analyzing this metric, businesses can also identify areas of opportunity to improve conversion rates and ultimately drive more revenue from each source.
Example: Example: Using the Items Purchased by Session Source metric, an e-commerce website can determine which marketing channel generates the highest number of sales and adjust their marketing strategy accordingly.
Visualizations
-
Bar and Line Chart
Used to show comparisons between values.
How to track Items Purchased by Session Source in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Items Purchased by Session Source using Databox, follow these steps:
-
1Connect Google Analytics 4 that contains the metric you want to track
-
2Select the metric you want to track from the list of available metrics
-
3Drag and drop the selected metric onto your dashboard
-
4Watch your dashboard populate in seconds
-
5Put Items Purchased by Session Source on the Performance screen
-
6Get Items Purchased by Session Source performance daily with Scorecards or as a weekly digest
-
7Set Goals to track and improve performance of Items Purchased by Session Source
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
-
DescriptionThe Items Purchased by Session Source metric in Google Analytics4 measures the number of purchased items in a session, grouped by the source that drove traffic to your website. This metric helps you understand which sources are driving more sales and which channels need optimization to increase revenue.
-
CategoryWebsite Analytics
-
SubcategoryQuantity
-
Date Added2021-01-19
Specification
-
Metric Typegeneral
-
DimensionalYes
-
Decimal DigitsNo
-
Currency UnitsNo
-
GranularitiesDaily, weekly, monthly, quarterly and yearly.
-
Custom Relative PeriodsYes
-
Data AvailabilityAt sync, it ranges from 36 months ago midnight to tomorrow.
-
Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
-
Future Data AvailableNo
Visualization
-
Cumulative GraphYes
-
Favorable Trendincreasing
-
Media CreativesNo
-
ForecastsYes
-
BenchmarksNo
Related Metrics
-
Google Analytics 4
Transactions by Session Default Channel Group
The Transactions by Session Default Channel Group metric in Google Analytics 4 shows the total number of transactions that occurred during a user session, grouped by the default channel that brought the user to the website or app.
-
Google Analytics 4
Transactions per Purchaser
The Transactions per Purchaser metric measures the average number of transactions made by a single purchaser within a specific time period.
-
Google Analytics 4
Engagement Rate by Session Source
Engagement Rate by Session Source is a metric that measures the level of engagement (interactions per session) of users segmented by their source of traffic (organic, paid, social, etc.). It helps identify the sources that bring the most engaged users.
-
Google Analytics 4
Engagement Rate by Event
Engagement Rate by Event is a metric that measures the level of interaction and interest your audience has with your content. It calculates the percentage of sessions that included a specific event type, such as video views or button clicks.
-
Google Analytics 4
Event Count per User by Page Path and Query String
The Event Count per User by Page Path metric shows the total number of events triggered by unique users on each page of a website or app. It helps to identify the most engaging pages and understand user behavior in terms of their interaction with specific pages.
-
Google Analytics 4
Purchase Revenue by Session Medium
Purchase Revenue by Session Medium metric tracks the total revenue generated from completed purchases for each medium which brought users to your website. It helps to identify which marketing channels are generating the most revenue and optimize the marketing spend accordingly.
-
Google Analytics 4
Total Revenue by Session Medium
The Total Revenue by Session Medium metric shows the total amount of revenue generated from each traffic source medium, such as organic search, referral, or paid search, during a specific period of time in Google Analytics 4.
-
Google Analytics 4
Total Users by Medium
Total Users by Medium is a metric in Google Analytics 4 that shows the number of users who accessed your website or app through different sources or traffic mediums such as organic search, direct, social media, or referral. This metric helps you understand which traffic mediums are driving the most traffic to your website, and can be used to optimize your marketing efforts.
Build your first dashboard in 5 minutes or less
Easy-to-use analytics for growing businesses
2025 © Databox, Inc. All Rights Reserved.