ARPPU by Platform is a metric that measures the average revenue per paying user on different platforms. It helps businesses understand how much revenue they are generating from users who make a purchase on each platform.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track ARPPU by Platform using Databox, follow these steps:
Sessions by Event metric measures the number of sessions during which a specific event occurred. It helps track the level of engagement with event-specific interactions on a website or app.
ARPPU by Source is a Google Analytics 4 metric that measures the average revenue per paying user by the source of traffic. It helps you evaluate the value of your customer base from different sources and optimize your marketing efforts.
The ARPPU by Device Category metric in Google Analytics 4 measures the average revenue generated per user, segmented by the type of device used to access your website or app. This data can provide insights into the value of users across different device categories, helping you optimize your marketing and user acquisition efforts.
The Event Count by Session Source metric measures the total number of events triggered by each source of user sessions, providing insights into which sources generate the most engagement.
The New Users by Platform metric in Google Analytics 4 shows the number of first-time users visiting your website/app categorized by the platform they are using, such as desktop, mobile, or tablet.
The Total Ad Revenue by Device Category metric measures the total revenue generated from advertising across different device categories such as mobile, desktop and tablet.
The Total Revenue by Session Medium metric shows the total amount of revenue generated from each traffic source medium, such as organic search, referral, or paid search, during a specific period of time in Google Analytics 4.
Total Users by Landing Page + Query String is a GoogleAnalytics4 metric that shows the number of unique visitors who arrived on a website through a specific landing page within a specified time period.