The Impressions (Top %) by Campaign by Ad Group metric shows the percentage of times your ads appeared at the top of the search results page, compared to all other ads in the same ad group and campaign. It helps to evaluate how valuable is the ad position and the relevance of the targeted audience.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions (Top %) by Campaign by Ad Group using Databox, follow these steps:
Clicks by Campaign is a metric within Google AdWords that shows the total number of clicks your ads received for each individual campaign. It helps you measure the effectiveness of your campaigns and make informed decisions about future ad spending.
The Conversions metric measures the number of desired actions taken by users on your website after clicking on your ad, such as completing a purchase or filling out a form.
Conversions by Campaign Group shows the total number of desired actions completed by users within specific campaign groups in a Google Ads account.
The Conversion Value metric represents the total value of all conversions completed by an advertiser during their ad campaign, taking into account the assigned value of each conversion. It is a measure of the success and ROI of the campaign.
This metric shows the total cost associated with a specific keyword ID within a specific campaign for a specific keyword. It helps track the efficiency and effectiveness of different keywords and campaigns in terms of cost.
Avg. CPC by Campaign by Ad Group is a metric that measures the average cost-per-click of each ad group within a campaign. It helps you understand how much you are paying for each click on your ads and identify which ad groups are performing better than others, allowing you to optimize your campaigns accordingly.
The Impressions (Absolute Top %) by Campaign by Ad Group metric measures the percentage of ad impressions that are shown as the very first ad above the organic search results, relative to all ad impressions in that specific ad group within a campaign.
Search Impression Share by Keyword shows the percentage of times your ad was shown for a particular keyword out of the total number of searches that matched that keyword. It helps to gauge the efficiency of your keyword strategy.