The Cost/Conversion by Campaign by Ad Group metric shows the amount of money spent on a specific campaign or ad group in relation to the number of conversions it generates. This metric is essential in measuring the effectiveness of your ad campaigns and optimizing your budget allocation.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Cost / Conversion by Campaign by Ad Group using Databox, follow these steps:
Clicks is a metric that measures the number of times users click on an ad and are directed to the advertiser's website or landing page. It helps advertisers gauge ad performance and user engagement.
The Clicks by Campaign by Ad Group metric tracks the number of clicks each ad group has received within a specific campaign, helping you identify which ad groups are driving the most traffic to your site.
This metric shows the number of conversions generated by each ad group within a campaign, allowing you to measure the effectiveness of your ad groups in driving desired actions on your website.
The All Conversions metric is a measure of all desired actions taken by users on your website after clicking an ad, including purchases, form submissions, and phone calls.
CTR by Campaign by Ad Group is a performance metric that measures the click-through rate (CTR) of ads within specific ad groups in different campaigns. It provides insights into ad effectiveness and helps optimize campaigns for better ROI.
This metric shows the percentage of times a keyword received the "top" ad placement on the search engine results page, divided by the total number of impressions for that keyword. It provides insight into how often a keyword appears at the top of the page, which can impact click-through rates and overall success of the campaign.
The Impressions (Absolute Top %) by Campaign by Ad Group metric measures the percentage of ad impressions that are shown as the very first ad above the organic search results, relative to all ad impressions in that specific ad group within a campaign.
The Interaction Rate by Keyword metric measures the percentage of times users interacted with your ad after searching for a specific keyword, helping to assess the relevance and effectiveness of your keywords.