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Facebook Pages
Promotional Post Impressions by Type
Total impressions of posts published by a friend about your Page by type.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Promotional Post Impressions by Type"?
The Promotional Post Impressions by Type metric refers to the total number of times a specific promotion or ad was displayed on a Facebook page. This metric helps businesses gauge the visibility and reach of their promotions, allowing them to assess the effectiveness of their advertising strategies. By tracking this metric, businesses can gather insights into how many times their promotions were seen by users, helping them make data-driven decisions to optimize their campaigns for better engagement and conversion rates.
Example: Using the 'Promotional Post Impressions by Type' metric, a brand identified their top-performing organic content and reallocated ad budgets, resulting in a 20% increase in overall engagement.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Promotional Post Impressions by Type in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Promotional Post Impressions by Type using Databox, follow these steps:
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1Connect Facebook Pages that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Promotional Post Impressions by Type on the Performance screen
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6Get Promotional Post Impressions by Type performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Promotional Post Impressions by Type
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
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DescriptionTotal impressions of posts published by a friend about your Page by type.
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Date Added2015-04-28
Specification
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Metric Typegeneral
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DimensionalYes
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Decimal DigitsNo
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Currency UnitsNo
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GranularitiesDaily, weekly, monthly, quarterly, yearly and all-time.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from 2 years ago midnight to now.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Cumulative GraphYes
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksNo
Related Metrics
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Total Page Likes
Total Page Likes shows the overall number of Facebook users who have liked a particular page, including both current and former fans. It measures the overall popularity and reach of the page among Facebook users.
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Page Impressions - Paid
Page Impressions - Paid is a Facebook metric that indicates the number of times your ad was displayed to users who saw the ad because you paid for it. It includes both users who clicked on your ad and those who didn't.
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Facebook Pages
Post Reach - Paid
Post Reach - Paid is the number of people who saw your post due to paid promotion, such as a boosted post or advertisement, on Facebook.
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Autoplayed Video Views
The number of times your Page's videos automatically played for at least 3 seconds, or for nearly their total length if they're shorter than 3 seconds. During a single instance of a video playing, we'll exclude any time spent replaying the video.
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Facebook Pages
Click To Play Video Views
The number of times your Page's videos played for at least 3 seconds, or for nearly their total length if they're shorter than 3 seconds, after people clicked play. During a single instance of a video playing, we'll exclude any time spent replaying the video.
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Facebook Pages
Click-to-play 30-Second Video Views
The number of times your Page's videos played for at least 30 seconds, or for nearly their total length if they're shorter than 30 seconds, after people clicked play. During a single instance of a video playing, we'll exclude any time spent replaying the video.
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Facebook Pages
10-Second Video Views (Paid)
The number of times your Page's promoted videos played for at least 10 seconds, or for nearly their total length if they're shorter than 10 seconds. For each impression of a video, we'll count video views separately and exclude any time spent replaying the video.
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Facebook Pages
Autoplayed 10-Second Video Views
The number of times your Page's videos automatically played for at least 10 seconds, or for nearly their total length if they're shorter than 10 seconds. During a single instance of a video playing, we'll exclude any time spent replaying the video.
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