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Appfigures Ads Fillrate

Ads Fill Rate is the percentage of ad requests that were successfully filled with ads. It measures the efficiency of ad monetization for an app by showing how often ads are displayed to users when requested.

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Ads Fillrate 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Ads Fillrate"?
Ads Fillrate is a metric that represents the percentage of ad requests that were successfully filled with ads. It measures how often an ad network or platform is able to deliver an ad when requested by a user. A high Ads Fillrate indicates that the ad network is finding relevant ads and delivering them to the user, resulting in potentially higher revenue for the app developer. A low Ads Fillrate may indicate that there is a lack of demand or ad inventory, which could impact ad revenue.
Example: If a game developer notices an unusually low Ads Fillrate on their new release game, they may investigate whether there are technical issues with their ad integration or ad network mediation.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Ads Fillrate in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ads Fillrate using Databox, follow these steps:

  1. 1
    Connect Appfigures that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ads Fillrate on the Performance screen
  6. 6
    Get Ads Fillrate performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ads Fillrate
Appfigures integration with Databox Track Ads Fillrate from Appfigures in Databox GET STARTED

Basics

  • Description
    Ads Fill Rate is the percentage of ad requests that were successfully filled with ads. It measures the efficiency of ad monetization for an app by showing how often ads are displayed to users when requested.
  • Category
    Mobile App Analytics
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    daily, weekly, monthly, yearly
  • Favorable Trend
    decreasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://api.appfigures.com/v2/reports/ads

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