The Ad Campaign CPC by Country metric in AppFigures shows the average cost per click (CPC) for each country where your ad campaign is running. This allows you to compare the effectiveness of your campaign across different regions and adjust your strategy accordingly.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ad Campaign CPC by Country using Databox, follow these steps:
Use this free and customizable Ads Spend Performance Overview Dashboard Template to drill deep into your ad spending and have clear insight into how your ad campaigns are performing.
The Gifts by Country metric in AppFigures represents the number of app gifts sent and received within a specific country during a given time period, allowing for insights into regional app popularity and user behavior.
Uninstalls by Country is a metric that tracks the number of times your app was uninstalled by users in specific countries, helping you identify retention issues or potential regional user trends.
Churn measures the rate at which users are leaving your app or service, indicating customer retention. It is calculated by dividing the number of users lost over a time period by the total number of users at the beginning of that period.
The Non First Year Subscribers by Country metric shows the number of subscribers who have been with the app for more than one year, grouped by country.
The Cancelled Subscriptions metric tracks the number of subscribers who have cancelled their recurring subscriptions for a given time period.
New Grace is a retention metric that measures the percentage of customers who have returned to an app after a period of time, such as 30 or 60 days, and made a new purchase or performed a new action.
CTR (Click-Through Rate) measures the percentage of users who clicked on an ad out of the total number who viewed it. It helps evaluate ad effectiveness and indicates how well its resonating with the audience.
This metric shows the amount of money earned from sales of an app, after App Store fees have been taken into account.