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Ahrefs URL Rating

Ahrefs URL Rating (UR) is a score from 0 to 100 that shows how strong the backlink profile of a single page is, counting both links from other websites and internal links from your own site. The scale is logarithmic. Unlike Domain Rating, which scores a whole website, UR scores one URL, so it helps you see which of your pages are most likely to rank.

With Databox you can track all your metrics from various data sources in one place.

  • About
  • Technical Details
What is "URL Rating"?
URL Rating (UR) is a metric that measures the backlink profile strength of a specific URL on a scale of 0-100. It predicts the URL's ability to rank in search engines based on the quantity and quality of backlinks pointing directly to that particular page. A higher UR indicates a stronger backlink profile for that specific URL and higher potential to rank well in search engine results pages.
Example: Analyzing the URL Rating of specific landing pages to determine which pages have the strongest backlink profiles and are most likely to rank well for target keywords.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track URL Rating in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track URL Rating using Databox, follow these steps:

  1. 1
    Connect Ahrefs that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put URL Rating on the Performance screen
  6. 6
    Get URL Rating performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of URL Rating
Ahrefs integration with Databox Track URL Rating from Ahrefs in Databox GET STARTED

General

  • Description
    URL Rating (UR) is a metric that evaluates the strength of a specific URL's backlink profile on a logarithmic scale from 0 to 100. It helps gauge the authority and potential search engine performance of individual pages.
  • Date Added
    2024-02-27

Specification

  • Metric Type
    current
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from now to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No

Questions? We've got answers.

  • What is the difference between URL Rating and Domain Rating?

    URL Rating scores the link strength of one specific page, while Domain Rating scores the link strength of the entire website. A strong site can have pages with a low UR because few links point to them, and a single page on a smaller site can have a high UR if it attracts many quality links. Use DR to compare websites and UR to compare individual pages.

  • How do you increase URL Rating?

    Earn followed links to the page from relevant websites, and link to it from your own strong pages, because URL Rating counts internal links as well as external ones. Links from pages that have a high UR themselves pass more value. Updating the page so it is worth citing, then promoting it to sites that cover the same topic, is the most reliable way to raise its URL Rating.

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