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Google AdSense CPC (Cost per Click) by Bid Type

CPC (Cost per Click) by Bid Type is a metric that shows the average cost an advertiser pays for each click based on the type of bid they use. This can include manual bids, automated bids, or a combination of both. It helps advertisers optimize their bidding strategy to achieve the best ROI for their campaigns.

With Databox you can track all your metrics from various data sources in one place.

CPC (Cost per Click) by Bid Type 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "CPC (Cost per Click) by Bid Type"?
CPC by Bid Type is a metric used in Google AdSense that measures the cost per click for each type of bid used in an ad auction. This includes cost per click bids, cost per impression bids, and cost per viewable impression bids. This metric is useful for understanding the effectiveness and efficiency of each bidding type, allowing advertisers to optimize their ad campaigns to achieve the highest possible return on investment. By analyzing CPC by Bid Type, AdSense experts can determine the optimal bidding strategy for a campaign and make adjustments as needed to improve performance.
Example: A company bidding $1.50 per click for a specific keyword in a targeted location may have a higher CPC by Bid Type than a competitor bidding $0.50 for the same keyword in the same location.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track CPC (Cost per Click) by Bid Type in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track CPC (Cost per Click) by Bid Type using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put CPC (Cost per Click) by Bid Type on the Performance screen
  6. 6
    Get CPC (Cost per Click) by Bid Type performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of CPC (Cost per Click) by Bid Type
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google AdSense integration with Databox Track CPC (Cost per Click) by Bid Type from Google AdSense in Databox GET STARTED

General

  • Description
    CPC (Cost per Click) by Bid Type is a metric that shows the average cost an advertiser pays for each click based on the type of bid they use. This can include manual bids, automated bids, or a combination of both. It helps advertisers optimize their bidding strategy to achieve the best ROI for their campaigns.
  • Category
    Advertising
  • Subcategory
    CPC
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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