The Units metric in VimeoOTT represents the total number of purchases or rentals of a video or bundle. It's a key performance indicator that measures revenue generated by transactions.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Units using Databox, follow these steps:
Visits by Referrer metric measures the number of times viewers land on your VimeoOTT page through a referring website, such as social media or search engines. It helps in understanding which sources are driving traffic to your content.
The Visits by Platform metric tracks the number of views on VimeoOTT across different devices or platforms, such as desktop, mobile, tablet, TV, etc.
Conversion Rate is a metric that measures the proportion of website visitors who complete a desired action, such as making a purchase or filling out a form, out of the total number of visitors. It indicates how effectively a website is driving desired actions and can be used to optimize user experience and increase ROI.
The Conversion Rate by Country metric measures the percentage of visitors to a VimeoOTT platform who become paying customers or complete a desired action, broken down by country. It helps identify which countries are most valuable in terms of revenue generation and audience engagement.
Customers metric refers to the total number of individuals or companies who have paid for a VimeoOTT subscription or made a one-time purchase of an individual piece of content. It is a key performance indicator that reflects the growth and revenue potential of the platform.
The Video Plays metric shows the total number of times a video has been played, including replays. It's a fundamental metric to measure user engagement and popularity of a video.
The Video Plays by Video metric represents the number of times a specific video has been played across all VimeoOTT channels and devices. It helps businesses track the popularity and reach of their video content, and can inform decisions around marketing and content strategy.
Net Revenue is the total revenue generated by a platform or service provider after deducting all applicable expenses, such as taxes, refunds, and commissions.