The Downgraded Customers metric measures the number of customers who have moved to a lower pricing plan or cancelled their subscription in a given period, indicating a decrease in their overall value to the business.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Downgraded Customers using Databox, follow these steps:
Active Customers is a metric that measures the total number of customers that have engaged in a paid transaction with a business during a given period of time.
Churned customers metric measures the number of customers who have canceled their subscription or stopped purchasing from your company during a given time period.
Churned Recurring Revenue by Plan ID is a metric that measures the total amount of revenue lost due to customer churn, broken down by the specific subscription plan the customers were on at the time of churn.
Future Churn MRR predicts future revenue loss due to customer churn, enabling proactive action to reduce churn and impact on revenue.
The Reactivated Customers metric measures the number of customers who have made a repeat purchase after being inactive for a period of time.
Active Trialing Customers is a metric that measures the number of customers who are currently in a trial period for a product or service.
Converted Recurring Revenue is the revenue generated from new customers who signed up for a recurring subscription plan after a free trial or demo period.
SaaS Quick Ratio measures a companys ability to cover its short term expenses, excluding accounts receivable, through its cash and liquid assets.