The Downgraded Customers metric measures the number of customers who have moved to a lower pricing plan or cancelled their subscription in a given period, indicating a decrease in their overall value to the business.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Downgraded Customers using Databox, follow these steps:
Active Customers is a metric that measures the total number of customers that have engaged in a paid transaction with a business during a given period of time.
Churned Customers Voluntary metric measures the number or percentage of customers who ended their subscription on their own, without any prompts or interventions from the company.
Churned Recurring Revenue Delinquent is a metric that tracks the lost recurring revenue from customers who have fallen behind on their payments and ultimately churned.
Churned Recurring Revenue Delinquent by Plan ID measures the lost revenue due to cancelled subscriptions that were not paid on time, broken down by different subscription plan types.
The Existing Customers by Plan ID metric provides insight into the distribution of your current customer base across different pricing tiers or plan levels.
The Existing Trialing Customers metric measures the number of customers who are currently in a free trial and have not yet converted to a paying customer.
Revenue Retention Rate measures how much recurring revenue you retain from existing customers over a period of time, after accounting for churn and upgrades/downgrades.
SaaS Quick Ratio measures a companys ability to cover its short term expenses, excluding accounts receivable, through its cash and liquid assets.