The Downgraded Customers metric measures the number of customers who have moved to a lower pricing plan or cancelled their subscription in a given period, indicating a decrease in their overall value to the business.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Downgraded Customers using Databox, follow these steps:
Churned Recurring Revenue by Plan ID is a metric that measures the total amount of revenue lost due to customer churn, broken down by the specific subscription plan the customers were on at the time of churn.
Churned Customers Voluntary metric measures the number or percentage of customers who ended their subscription on their own, without any prompts or interventions from the company.
The Existing Customers by Plan ID metric provides insight into the distribution of your current customer base across different pricing tiers or plan levels.
This metric shows the total recurring revenue generated by each subscription plan, allowing you to analyze which plans are driving the most revenue and make informed pricing and marketing decisions.
Growth Rate by Plan ID measures the percentage change in revenue for a specific subscription plan over a selected time period, indicating the plan's overall success or challenges in driving growth.
Lifetime Value (LTV) measures the total revenue a customer will bring to a business over their entire lifespan as a customer.
The Plan Changed Recurring Revenue by Plan ID metric tracks the total recurring revenue gained or lost due to changes in customers' subscription plans, broken down by individual plan IDs.