DataboxDatabox Databox

Mailchimp Unsubscribed Contacts by Audiences

The Unsubscribed Contacts by Audiences metric in Mailchimp shows the number of contacts who have opted out of receiving emails from a specific audience segment within your account.

With Databox you can track all your metrics from various data sources in one place.

Unsubscribed Contacts by Audiences 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Unsubscribed Contacts by Audiences"?
The Unsubscribed Contacts by Audiences metric in Mailchimp measures the number of contacts that have unsubscribed from your email campaigns, broken down by the different audiences or groups in your account. This can help you identify which audiences have the highest rate of unsubscribes, which may indicate a need to adjust your messaging or targeting strategies.
Example: For a yoga studio, the Unsubscribed Contacts by Audiences metric can help determine which audience segment isn't interested in a certain class and help tailor content accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Unsubscribed Contacts by Audiences in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Unsubscribed Contacts by Audiences using Databox, follow these steps:

  1. 1
    Connect Mailchimp that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Unsubscribed Contacts by Audiences on the Performance screen
  6. 6
    Get Unsubscribed Contacts by Audiences performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Unsubscribed Contacts by Audiences
Mailchimp integration with Databox Track Unsubscribed Contacts by Audiences from Mailchimp in Databox GET STARTED

General

  • Description
    The Unsubscribed Contacts by Audiences metric in Mailchimp shows the number of contacts who have opted out of receiving emails from a specific audience segment within your account.
  • Category
    Email
  • Date Added
    2015-04-28

Specification

  • Metric Type
    current
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, yearly, quarterly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from now to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

Track all of your key business metrics from one screen

GET STARTED
Databox app preview