Total Company Home Page Views (mobile) by Company Size metric tracks the number of times your company's LinkedIn Page is viewed on mobile devices, providing insights into mobile engagement with your brand split up by Company Sizes.
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To track Total Company Home Page Views (mobile) by Company Size using Databox, follow these steps:
Impressions refer to the number of times your LinkedIn Company Page content is displayed on someone's screen, whether or not they engage with it. It indicates the potential reach of your posts.
The Engagement Rate by Page Update measures how effectively your content engages the audience. It's calculated by dividing total interactions (likes, comments, shares, clicks) by impressions split up by Page Updates. A higher rate indicates stronger audience interest and content relevance.
The Clicks metric on LinkedIn Company Pages measures the total number of times users have clicked on content or elements on your page, such as links, posts, images, and buttons.
The Comments metric on LinkedIn Company Pages measures the number of responses and reactions from users on posts and updates, reflecting engagement and interest in your company content.
Comments by Page Update measures the number of times users engage with your company page content by commenting on posts. It shows how resonant your content is with your audience.
Total Clicks by Page Update metric measures the total number of clicks (engagement) on a specific LinkedIn Company Page update, providing insights into the effectiveness of the content and audience interest.
Total unique viewers who made engaged plays on the video. Auto-looping videos are counted as one when loaded. Each subsequent auto-looped play does not increase this metric.
The total time watched for video play-pause cycles that are at least 3 seconds. Video auto-looping will continue to increase this metric for each subsequent play.