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Google Play Refunds

Refunds metric measures the number of returned purchases for a given app or game on the Google Play Store. It indicates the success of app's billing system and user satisfaction levels.

With Databox you can track all your metrics from various data sources in one place.

Refunds 2.190,879 Start tracking this metric
  • About
  • Technical Details
  • Notes
What is "Refunds"?
The Refunds metric measures the amount of money refunded to customers for app purchases on Google Play. It tracks the number of refunds processed and their corresponding monetary value, and provides developers with insights into potential issues with their app that are causing dissatisfaction among customers leading to requests for refunds. A high Refunds rate can indicate a need for improvements to the app's usability and functionality, or to the customer support system.
Example: A customer accidentally purchased an app and requested a refund through GooglePlay within the allowed timeline for refunds. The Refunds metric measures the number of such refunds issued.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Refunds in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Refunds using Databox, follow these steps:

  1. 1
    Connect Google Play that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Refunds on the Performance screen
  6. 6
    Get Refunds performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Refunds
Goals

Set Goals to track and improve your performance
Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google Play integration with Databox Track Refunds from Google Play in Databox GET STARTED

General

  • Description
    Refunds metric measures the number of returned purchases for a given app or game on the Google Play Store. It indicates the success of app's billing system and user satisfaction levels.
  • Category
    Mobile App Analytics
  • Subcategory
    Refunds
  • Date Added
    2015-04-28

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to 3 days ago 00:00.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

  • Availability of ‘Refunds’ metric for Google Play integration

    Google Play ‘Refunds’ metric is available only for Google Play Users with access to Financial reports in Google Play.

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