Google Universal Analytics Sessions by New vs Returning

This metric measures the number of sessions by users who are visiting the website for the first time (new) as well as those who have visited before (returning). It provides insights into user behavior and helps target marketing efforts towards each group.

With Databox you can track all your metrics from various data sources in one place.

Sessions by New vs Returning 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Sessions by New vs Returning"?
The Sessions by New vs Returning metric in Google Analytics measures the percentage of visitors who are visiting your website for the first time (New) versus those who have visited before (Returning). This metric helps you understand the behavior of your audience and identify how successful you are in retaining existing visitors and attracting new ones. It can also provide insight into the effectiveness of your marketing campaigns in promoting new visits or enticing previous visitors to return.
Example: In analyzing the performance of an e-commerce website, it was found that returning visitors have a higher conversion rate than new visitors, indicating a need for a targeted customer retention strategy.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Sessions by New vs Returning in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Sessions by New vs Returning using Databox, follow these steps:

  1. 1
    Connect Google Universal Analytics that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Sessions by New vs Returning on the Performance screen
  6. 6
    Get Sessions by New vs Returning performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Sessions by New vs Returning
Google Universal Analytics integration with Databox Track Sessions by New vs Returning from Google Universal Analytics in Databox GET STARTED

Basics

  • Description
    This metric measures the number of sessions by users who are visiting the website for the first time (new) as well as those who have visited before (returning). It provides insights into user behavior and helps target marketing efforts towards each group.
  • Category
    Website Analytics
  • Subcategory
    Sessions
  • Date Added
    2015-04-28
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    hourly, daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://analyticsreporting.googleapis.com/v4/reports:batchGet

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