The User Engagement by Platform metric in Google Analytics 4 measures how engaged users are on each platform or device they use to access your website or app. It takes into account various user interactions such as clicks, scrolls, views, and other events to provide insights into the level of engagement and user behavior on different platforms.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track User Engagement by Platform using Databox, follow these steps:
Engaged Sessions by Page Path and Query String measures the number of sessions where users engaged with a particular page on a website for a specified period of time, indicating strong interest or interest in the content.
Engaged Sessions by Session Campaign is a metric in Google Analytics 4 that measures the number of sessions in which users engaged with your website or app content after clicking on a specific marketing campaign or source.
Conversions is a performance metric that measures the number of times visitors complete a desired action on your website, such as a purchase, form submission, or app installation. It helps you track the effectiveness of your marketing campaigns and optimize your website to increase conversions.
Conversions by Source is a metric that measures how many conversions (goals completed) were generated by each traffic source on your website, such as organic search, referral, social media, or paid search.
Average Purchase Revenue by Session Source shows the average revenue generated from each session, segmented by the source of the session. It helps to identify the most valuable sources of traffic for generating revenue.
The New Users by Page Title metric in Google Analytics 4 shows the number of unique first-time visitors (aka new users) who landed on a particular page of a website during a given period of time.
The Sessions per User by Medium metric in Google Analytics 4 measures the average number of website sessions a user has on each traffic source or medium, such as organic search or social media. It helps to understand how engaged users are on different channels and which ones are driving the most traffic.
The Total Revenue by Landing Page + Query String metric measures how much revenue each landing page on a website generates. This helps to identify the most effective pages for driving sales and optimizing marketing efforts.