The User Engagement by Platform metric in Google Analytics 4 measures how engaged users are on each platform or device they use to access your website or app. It takes into account various user interactions such as clicks, scrolls, views, and other events to provide insights into the level of engagement and user behavior on different platforms.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track User Engagement by Platform using Databox, follow these steps:
The Average Revenue Per Paying User (ARPPU) is a metric that measures the average revenue generated by each paying customer over a specified time period. It helps businesses determine how much value they are deriving from their paying customers and to identify areas that need improvement to increase revenue.
Event Count by Session Source/Medium is a metric that shows the number of user interactions or events within a session, grouped by the specific source and medium that brought the user to the website or app. It helps analyze the effectiveness of different marketing channels in driving user engagement.
The Event Value by Device Category metric shows the total value of events triggered by users on different types of devices like desktop, mobile, or tablet. This helps analyze the behavior of users on various devices and optimize user experience accordingly.
Purchase Revenue by Session Source is a metric that measures the revenue generated from purchases made on your website, segmented by the source of the user's session (e.g. organic search, social media, email).
The Views by Event metric in Google Analytics 4 shows the number of times a particular event (such as clicking on a button or playing a video) was triggered and resulted in a pageview or screenview. It helps understand how users interact with the website or app.
The Sessions per User by Page Path metric shows the average number of sessions per unique user for each page on your website, helping you identify which pages are driving engagement and which may need optimization.
The Total Revenue by Country metric in Google Analytics 4 measures the sum of all revenue generated from your website or app, segmented by the country of origin.
User Engagement by Session Medium measures the level of user engagement on your website or app by session medium such as organic search, paid search, social, etc., helping you understand which medium is driving the most engaged users.