The Event Value metric in Google Analytics 4 measures the overall value or importance of events that occur on your website or app. It helps to analyze the effectiveness of specific events and determine the impact they have on key performance indicators like revenue or conversion rate.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Event Value by Event using Databox, follow these steps:
The Sessions by Device Category metric measures the number of sessions on your website or app based on the type of device used to access it. The three device categories are desktop, mobile, and tablet.
The Transactions per Purchaser by Session Default Channel Group metric measures the average number of transactions made by a single purchaser within a session, broken down by the channel group that drove the session.
ARPPU by Session Source is a Google Analytics 4 metric that measures how much revenue is generated on average per user session based on their traffic source data. This metric helps to track the performance of different traffic sources and optimize marketing efforts accordingly.
Event Count by Session Source/Medium is a metric that shows the number of user interactions or events within a session, grouped by the specific source and medium that brought the user to the website or app. It helps analyze the effectiveness of different marketing channels in driving user engagement.
The Purchase Revenue by Medium metric in Google Analytics 4 measures the revenue generated from purchases on your website or app, segmented by the medium or source of traffic, such as social media, search engines, or display ads.
Purchase Revenue by Country is a Google Analytics 4 metric that shows the total revenue generated by purchases made on your website for each country. This metric helps you identify which countries are contributing the most to your revenue and can inform your marketing and sales strategies.
The Views by Page Path metric shows the number of visits to each page on a website, making it easy to identify the most popular pages and track user behavior.
The Sessions per User by Session Source metric represents the average number of sessions generated per user from a particular source. It helps measure user engagement and the effectiveness of different marketing channels in driving repeat visits.