The Event Value metric in Google Analytics 4 measures the overall value or importance of events that occur on your website or app. It helps to analyze the effectiveness of specific events and determine the impact they have on key performance indicators like revenue or conversion rate.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Event Value by Event using Databox, follow these steps:
Conversions is a performance metric that measures the number of times visitors complete a desired action on your website, such as a purchase, form submission, or app installation. It helps you track the effectiveness of your marketing campaigns and optimize your website to increase conversions.
Conversions by Event is a Google Analytics 4 metric that measures the number of conversions (e.g. purchases, sign-ups) resulting from specific events (e.g. button clicks, form submissions) triggered on your website or app.
The Active Users by Medium metric in Google Analytics 4 shows the number of currently active users for each traffic medium, such as direct, organic search, social, email, referral, etc., during the selected time period.
Average Purchase Revenue is a metric in Google Analytics 4 that measures the average revenue generated per transaction. It helps businesses understand the value of each purchase and identify opportunities to increase revenue per customer.
This metric indicates the average number of events triggered per session, segmented by country. It helps to understand user engagement and behavior on the website, comparing different regions.
The Purchase Revenue by Source metric tracks the total revenue generated by each traffic source for purchases made on your website.
The Views by Page Title and Screen Name metric shows how many times each page or screen on the website/app was viewed by users. This information can help identify popular content and user behavior patterns, allowing businesses to optimize their digital strategy and improve user experience.
The Total Ad Revenue by Platform metric measures the sum of all revenue generated from advertising across different platforms, such as desktop and mobile, within a specified period of time, providing insights into the effectiveness of ad campaigns and platform performance.