Track all of your key business metrics from one screen
GET STARTED
Google Ads
Conversion Rate by Campaign by Ad Group
The Conversion Rate by Campaign by Ad Group metric is a measure of how many website visitors clicked on your ad and completed a desired action. It shows the performance of specific ad groups within campaigns and helps optimize the ad strategies for improved conversion rates.
With Databox you can track all your metrics from various data sources in one place.
- About
- Tech details
What is "Conversion Rate by Campaign by Ad Group"?
The Conversion Rate by Campaign by Ad Group metric is a measure of how effective each ad group within a specific campaign is at converting clicks into a desired action, such as a purchase, sign-up or lead. It calculates the percentage of clicks within each ad group that resulted in a conversion, providing insight into which ad groups are performing well and which may need optimization. This metric can help you make informed decisions about where to allocate your ad spend and how to refine your ad messaging to drive better results.
Example: A company that runs multiple ad campaigns for different product categories can use the Conversion Rate by Campaign by Ad Group metric to identify which campaigns and ad groups are most effective in driving conversions for each category, and adjust their ad spend and targeting strategy accordingly.
Visualizations
-
Bar and Line Chart
Used to show comparisons between values.
How to track Conversion Rate by Campaign by Ad Group in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Conversion Rate by Campaign by Ad Group using Databox, follow these steps:
-
1Connect Google Ads that contains the metric you want to track
-
2Select the metric you want to track from the list of available metrics
-
3Drag and drop the selected metric onto your dashboard
-
4Watch your dashboard populate in seconds
-
5Put Conversion Rate by Campaign by Ad Group on the Performance screen
-
6Get Conversion Rate by Campaign by Ad Group performance daily with Scorecards or as a weekly digest
-
7Set Goals to track and improve performance of Conversion Rate by Campaign by Ad Group
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
Basics
-
DescriptionThe Conversion Rate by Campaign by Ad Group metric is a measure of how many website visitors clicked on your ad and completed a desired action. It shows the performance of specific ad groups within campaigns and helps optimize the ad strategies for improved conversion rates.
-
CategoryAdvertising
-
SubcategoryConversions
-
Date Added2016-06-03
-
Default FormatPercentage
-
Cumulative SupportNo
-
UnitsNo
-
Granularitieshourly, daily, weekly, monthly, quarterly, yearly
-
Favorable Trendincreasing
-
Historical DataYes
-
Changing historical dataNo
-
Forecast SupportYes
-
Benchmark SupportNo
-
Media SupportNo
-
DimensionYes
-
Metric Typegeneral Learn more
-
API Endpointhttps://googleads.googleapis.com/v18/customers/{customer-id}/googleAds:search
Related Metrics
-
Google Ads
Clicks by Campaign
Clicks by Campaign is a metric within Google AdWords that shows the total number of clicks your ads received for each individual campaign. It helps you measure the effectiveness of your campaigns and make informed decisions about future ad spending.
-
Google Ads
All Conversions by Keyword Id by Campaign by Keyword
This metric shows the total number of conversions, including all conversion types, attributed to a specific keyword within a campaign, organized by keyword ID.
-
Google Ads
View-Through Conversion by Keyword Id by Campaign by Keyword
The View-Through Conversion by Keyword Id by Campaign by Keyword metric measures the number of times an ad was displayed and not clicked on, but the user later converted on the website. This metric is used to track the impact of display campaigns on the conversion of specific keywords within a campaign.
-
Google Ads
CTR by Campaign
CTR by Campaign metric measures the click-through rate for each Google Ads campaign. It is calculated by dividing the number of clicks by the number of impressions for each campaign. This metric shows how well each campaign is performing and helps identify areas for improvement.
-
Google Ads
Avg. CPC by Campaign
The Avg. CPC by Campaign metric in Google AdWords shows the average cost per click for each campaign in your account. This allows you to see which campaigns are costing you the most per click and make adjustments to your bidding strategy to improve your return on investment.
-
Google Ads
Cost / Conversion by Campaign Group
Cost / Conversion by Campaign Group is a metric that calculates how much money is spent to acquire a single conversion across all campaigns within a specific group. It helps measure the efficiency of ad spend in generating desired actions.
-
Google Ads
Impressions (Top %) by Keyword Id by Campaign by Keyword
This metric shows the percentage of times a keyword received the "top" ad placement on the search engine results page, divided by the total number of impressions for that keyword. It provides insight into how often a keyword appears at the top of the page, which can impact click-through rates and overall success of the campaign.
-
Google Ads
Search Impression Share by Ad Group
Search Impression Share by Ad Group measures the percentage of impressions your ads received within an ad group compared to the total number of impressions your ads could have received. It helps identify opportunities for increasing your ad's visibility in search results.
Build your first dashboard in 5 minutes or less
Easy-to-use analytics for growing businesses
2025 © Databox, Inc. All Rights Reserved.