CPC by Platform is a Google AdSense metric that displays the average cost per click for an ad across different devices and platforms such as desktop, mobile, and tablet.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CPC (Cost per Click) by Platform using Databox, follow these steps:
Page Views RPM is a Google AdSense metric that represents the revenue earned per 1000 pageviews on a website. It is calculated by dividing the total earnings by the number of pageviews, multiplied by 1000.
Clicks by Bid Type is a metric in Google AdSense that shows the number of clicks generated by cost-per-click (CPC) ads versus cost-per-impression (CPM) ads. It helps website owners understand which ad type is driving more clicks and revenue.
Ad Requests by Channel measures the number of times ads were requested from your ad units, broken down by the channel they came from (e.g. search, display).
The Ad Requests CTR by Network metric shows the click-through rate (CTR) of ads served on different ad networks. It helps optimize network performance and increase revenue.
Ad Impressions by Country is a metric that measures the number of times an ad has been displayed to a user in a specific country. This helps advertisers to understand where their ads are being seen and target specific countries accordingly.
The Ad CTR by Country metric in AdSense measures the click-through rate of your ads in different countries. It helps you identify the countries with the highest CTR and optimize your ad campaigns accordingly.
Ad CTR by Bid Type shows the click-through rate of ads based on the bid type used (CPC, CPM, or Active View). This metric helps to identify the most profitable bid type and optimize ad campaigns accordingly.
The CTR (click-through rate) by Channel metric in Google AdSense measures the performance of each channel in terms of the percentage of clicks received on ads displayed. It helps publishers optimize ad placement to improve revenue.