Monthly Marketing Performance HubSpot & GA4 Dashboard Template

Uses one-click integrations:

Google Analytics 4
HubSpot Marketing

If you don’t use Google Analytics 4 or HubSpot Marketing, you can pull data from any of our 100+ one-click, native integrations or from spreadsheets, databases and other APIs.

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What you’ll learn from this Monthly Marketing Performance HubSpot Marketing & GA4 Dashboard Template:

By connecting your HubSpot Marketing and Google Analytics 4 accounts, you’ll learn:

If your sessions are trending up or down on a daily/monthly/quarterly basis? Track the number of sessions your website is getting on a regular basis. By comparing this number to previous periods, you can gain more insights and take appropriate steps to ensure that it continues to go up rather than stagnate or decline.
Which sources bring in the most new contacts? Identify the specific sources that bring in the most new contacts to your website. This will help you focus your efforts where you are most likely to see an ROI when it comes to increasing the number of users. Whether it is upping your Social Media budget or investing more in your Email campaigns
Are you on track to reach your lead generation goals? Keep an eye on your performance when it comes to lead generation in real time and if it seems that you might fall short of your goal make sure that you use the time left and take immediate steps to change your strategy and increase lead generation
How good is your overall marketing performance? Keep a close eye on you most important marketing performance metrics to ensure your business growth. By tracking sessions, contacts, leads, customers, bounce rate and more, in real time, you will be able to make changes in your strategy on the go when you see any of them trending down.

What else can you track and visualize with our deep integration with Google Analytics 4 and HubSpot Marketing?

When it comes to attributing to your traffic and conversions, almost anything:

Website Engagement
Traffic and lead demographics
Mapping out the customer journey
Calculate average revenue per user/ARPU
Website and app engagement
The conversion rate(s) throughout your marketing and sales funnel(s)
Monitor campaign improvements and growth over time
Monitor audience growth over time.

There are many, many different metrics and metric combinations you can track using Google Analytics 4. And in Databox, you can quickly visualize 100s of Google Analytics 4 and HubSpot Marketing metrics in a variety of different ways. Read more about Databox’s Google Analytics 4 and HubSpot Marketing integrations.

Blog Views
Blog views is a metric that tracks the number of times a blog post has been viewed by visitors on your website. It helps to measure the effectiveness of your content marketing efforts and the level of engagement with your audience.
Emails Unique Opened
Emails Opened is a metric that reveals the percentage of recipients who opened your email. It's an essential measurement as it helps determine the success rate of your email marketing campaigns. It also enables you to identify the effectiveness of your email subject line and content.
Sessions by Source
Sessions by Source is a metric in Hubspot that shows the number of website sessions generated by different traffic sources, such as organic search, paid search, social media, email marketing, and direct traffic.