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SEMrush Domain Adwords Cost

Domain Adwords Cost is a SEMrush metric that estimates the cost of paid advertising for a domain on Google AdWords. It provides insight into a competitor's advertising budget and strategy.

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Domain Adwords Cost 2.190,879 Start tracking this metric
  • About
  • Tech details
  • Notes
What is "Domain Adwords Cost"?
The Domain Adwords Cost metric provided by SEMrush displays the estimated cost of Google AdWords traffic that a domain is receiving for their paid search campaigns. This metric is calculated by analyzing the CPC (Cost Per Click) of the domain's keywords, estimated traffic volume, and other factors. The higher the Domain Adwords Cost value, the more a domain is likely to be investing in paid search campaigns. This metric can be useful for competitor research and understanding the paid search landscape within a specific industry or market.
Example: A company can use Domain Adwords Cost to evaluate their competitors' AdWords spending and adjust their own PPC strategy accordingly.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Domain Adwords Cost in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Domain Adwords Cost using Databox, follow these steps:

  1. 1
    Connect SEMrush that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Domain Adwords Cost on the Performance screen
  6. 6
    Get Domain Adwords Cost performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Domain Adwords Cost
Goals

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Metric Digest

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Performance Screen

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Basics

  • Description
    Domain Adwords Cost is a SEMrush metric that estimates the cost of paid advertising for a domain on Google AdWords. It provides insight into a competitor's advertising budget and strategy.
  • Category
    SEO
  • Date Added
    2017-04-05
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    daily, monthly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://oauth.semrush.com/api/v1/domains/domain_rank_history

  • API Limitations for SemRush Domain Adwords Cost Metric

    The SemRush Domain Metrics available in Databox are: Domain Rank, Domain Organic Keywords, Domain Organic Traffic, Domain Organic Cost, Domain Adwords Keywords, Domain Adwords Traffic and Domain Adwords Cost.

    The following API limitations affect all SemRush Domain Metrics:

    1. Due to an API limitation, Databox can only get daily and monthly values from the API for Domain Metrics, meaning only daily and monthly granularities are available. The API returns daily data only for the last 30 days and monthly data for the last 12 months.
    2. Daily data for Domain Metrics can be obtained up to yesterday since SemRush API has a 2-day delay, meaning it does not return values for the current day and the day before.
    3. Monthly data for Domain Metrics can be obtained up to the current moment (i.e. current month).
    4. When Domain Metrics are displayed on the Line/Bar Chart, the value of the last day in the selected Date Range will be displayed as the Big Number (the value above the chart) in case there is no value for the whole Date Range (meaning if the month is not finished yet). In case the last day’s value is missing for any reason, the Big Number will not be displayed, and the users will see ”-” instead of the value.

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