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Pinterest Ads Objective

Spend by Objective is a metric that shows how much money has been spent on Pinterest Ads campaigns based on the specific advertising objective chosen by the advertiser.

With Databox you can track all your metrics from various data sources in one place.

Objective 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Objective"?
Spend by Objective is a metric that tracks the amount of money spent on Pinterest Ads based on the specific campaign objectives set by the advertiser. It helps measure the effectiveness of ad campaigns in relation to their intended goals, such as brand awareness, website traffic, or conversions. This data can assist in optimizing future campaigns and budget allocation for better performance.
Example: For a client who wants to drive website traffic, analyzing Spend by Objective can show if budget is allocated efficiently towards this goal or if adjustments are needed for better results.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Objective in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Objective using Databox, follow these steps:

  1. 1
    Connect Pinterest Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Objective on the Performance screen
  6. 6
    Get Objective performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Objective
Pinterest Ads integration with Databox Track Objective from Pinterest Ads in Databox GET STARTED

General

  • Description
    Spend by Objective is a metric that shows how much money has been spent on Pinterest Ads campaigns based on the specific advertising objective chosen by the advertiser.

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    Yes
  • Granularities
    Hourly, daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 914 days ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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