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Facebook Pages Page Total Media Views

Page Total Media Views is the number of unique users who have viewed any of your Facebook Page's media content over a specific time period. This is the Meta-recommended replacement for the deprecated Page Reach metric.

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Page Total Media Views 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Page Total Media Views"?
Page Total Media Views tracks the number of unique people who saw any of your Facebook Page's media content during the reporting period, regardless of whether they engaged with it. Meta introduced this metric in 2025-2026 as the replacement for the deprecated page_impressions_unique family scheduled to be sunset on June 30, 2026. Use this alongside Page Media Views to understand audience size versus content frequency. Note that unique paid/organic/viral breakdowns are no longer available at this granularity - for paid/organic breakdowns of views (non-unique), use Page Media Views instead.
Example: A retail brand sees that 50,000 unique Facebook users saw at least one piece of their media content in a month, even though there were 200,000 total media views.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Page Total Media Views in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Page Total Media Views using Databox, follow these steps:

  1. 1
    Connect Facebook Pages that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Page Total Media Views on the Performance screen
  6. 6
    Get Page Total Media Views performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Page Total Media Views
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Facebook Pages integration with Databox Track Page Total Media Views from Facebook Pages in Databox GET STARTED

General

  • Description
    Page Total Media Views is the number of unique users who have viewed any of your Facebook Page's media content over a specific time period. This is the Meta-recommended replacement for the deprecated Page Reach metric.
  • Category
    Social Media
  • Subcategory
    Reach
  • Date Added
    2026-05-26

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 2 years ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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