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Eventbrite
Ticket
Gross Sales by Ticket is a metric that shows the total revenue generated from the sale of individual tickets, excluding fees and taxes.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Ticket"?
The Gross Sales by Ticket metric in Eventbrite represents the total revenue generated from the sale of a particular ticket type. It takes into account the number of tickets sold and their respective ticket prices, without deducting any fees or taxes. This metric is useful for understanding the specific contribution of each type of ticket to the overall sales revenue and can help event organizers make informed decisions about ticket pricing and allocation.
Example: A concert organizer can use Gross Sales by Ticket to see how much revenue they generated from the sale of individual tickets for their event.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Ticket in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ticket using Databox, follow these steps:
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1Connect Eventbrite that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Ticket on the Performance screen
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6Get Ticket performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Ticket
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
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DescriptionGross Sales by Ticket is a metric that shows the total revenue generated from the sale of individual tickets, excluding fees and taxes.
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CategoryMarketing
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SubcategorySales
Specification
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Metric Typeevent
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DimensionalYes
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Decimal DigitsYes
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Currency UnitsYes
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GranularitiesHourly, daily, weekly, monthly, quarterly, yearly and all-time.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from 3 years ago to now.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Default FormatPrefixCurrency
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Cumulative GraphYes
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksNo
Related Metrics
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Eventbrite
Event Capacity
Event capacity is a metric that indicates the maximum number of attendees an event can accommodate. It helps organizers plan for logistics and ensures compliance with safety regulations.
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Eventbrite
Affiliate Link
The Gross Sales by Affiliate Link Name metric shows the total amount of sales generated through each specific affiliate link used to promote an Eventbrite event.
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Eventbrite
Fees
The Fees metric refers to the charges applied by Eventbrite to the total ticket price. These fees can include taxes, payment processing, and service charges, among others.
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Eventbrite
Platform (Detailed)
The Fees by Platform metric shows the breakdown of fees charged by Eventbrite and any associated payment processors for ticket sales on different platforms, such as web or mobile. It helps organizers understand the costs associated with selling tickets on different channels and optimize their pricing strategy accordingly.
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Eventbrite
Sales Channel
The Net Sales by Sales Channel metric measures the total amount of revenue generated from each sales channel after accounting for refunds, discounts, and cancellations.
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Eventbrite
City
The Attendees by City metric shows how many attendees are from each city, providing insights on where the event is drawing the most interest and allowing organizers to adjust marketing and outreach efforts accordingly.
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Eventbrite
Orders
The Orders metric tracks the number of orders that have been placed for a specific event. It indicates the total amount of tickets sold or registrations made.
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Eventbrite
City
The Orders by City metric shows the total number of ticket orders placed by attendees in each city where the event is being held, providing insights on the geographical distribution of event attendees and helps event organizers with targeted marketing efforts.
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