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YouTube is a popular online video platform where users upload, watch, and share videos of various genres and interests, featuring a vast range of content creators, channels, and communities.
YouTube allows you to reach an audience of 1.5 billion monthly viewers and create a following around your video content.
With the Databox integrations you can track your most important KPIs like Likes, Shares, Subscribers, Views, … In the office or on-the-go, Databox will provide you meaningful reports to help you track the success of your YouTube videos.
The Views metric on YouTube shows the number of times a video has been watched. It includes both unique and repeat views and is one of the most important indicators of a video's success.
Watch Time is the total amount of time viewers spend watching a video on YouTube, from start to finish. It's a crucial metric for creators, as it directly impacts video ranking and monetization potential.
The Subscribers metric on YouTube refers to the number of users who have chosen to follow a particular channel and receive updates when new content is posted. It is an important measure of a channel's popularity and engagement with its audience.
The Likes metric on YouTube measures the number of users who have positively expressed their appreciation for a video by clicking the thumbs up icon. This metric indicates the level of audience engagement and sentiment towards the video and can influence its visibility in search results and recommendations.
Average View Duration measures the average length of time viewers watched a video before leaving. It helps creators determine the level of audience engagement with their content.
Subscribers gained is a metric that measures the number of new subscribers a YouTube channel has acquired over a specific period of time, such as a day, week, or month.
The Comments metric represents the number of comments left by viewers on a YouTube video. It is an important engagement metric that indicates how viewers are interacting with the content and can help creators understand how their audience is responding to their videos.
Shares is a metric that measures how many times a YouTube video has been shared across different social media platforms, indicating its virality and potential reach beyond the YouTube platform.
Dislikes are a metric on YouTube that represents the number of viewers who have given a thumb down to a particular video. This metric is used to measure the level of audience engagement and can influence the algorithm's recommendation of the video to other users.
Annotation CTR is a metric in YouTube analytics that measures the percentage of viewers who interacted with annotations on your videos, indicating their engagement level.
The Average Percentage Viewed metric is a measure of the average percentage of a video that a viewer watches before clicking out or stopping. It can help creators understand audience engagement and optimize video content.
The Subscribers Lost metric measures the total number of subscribers who have unsubscribed from a channel during a specific time period. It indicates the decrease in the audience size and can be used to analyze the reasons for the loss of subscribers.
The Views by Video metric shows the number of times a specific video has been viewed on YouTube. This metric helps measure the popularity and engagement of a video with viewers.
Views by Traffic Source metric shows the number of views generated by each source such as YouTube search, suggested videos, external websites, etc. It helps to understand which traffic sources are driving more views to your videos.
Annotation close rate is the percentage of viewers who choose to close a video annotation instead of clicking on it. A low close rate indicates high engagement.
Watch Time by Video is a metric that measures the total amount of time viewers have spent watching a particular YouTube video, which is a key factor in determining the overall success and popularity of a video on the platform.
Watch Time by Device Type is a metric that measures the total amount of time viewers spend watching YouTube videos on various devices such as mobile, desktop, and TV. It helps creators and advertisers understand how viewers engage with their content across different platforms.
Watch Time by Traffic Source is a YouTube metric that measures the total amount of time viewers spent watching your videos from different sources such as YouTube search, suggested videos, and external links. It helps you understand which traffic sources are driving the most engagement and views to your channel.
The Average Percentage Viewed metric calculates the average amount of a video that viewers watch. It measures engagement and can help creators determine which parts of their video are the most interesting to viewers.
The Views by Device Type metric indicates how many times a video has been watched on different types of devices such as mobile phones, tablets, and desktop computers. This information helps content creators understand how their audience consumes their videos and optimize their video strategy accordingly.
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The YouTube Channel Performance dashboard makes it easy to measure video engagement with multiple metrics.
The YouTube Watch Time Analysis dashboard helps you monitor watch time across all your videos and get alerts on changes.
This dashboard allows you to track data from multiple YouTube channels in one place.
Facebook Pages, Instagram Business, Linkedin Company Pages, Twitter overview
Use this YouTube report to share important metrics like watch time, average view duration, likes, views by video, and more.
Due to YouTube’s API Terms of Service, users are not allowed to create and calculate their own derived metrics from YouTube’s API Data. Therefore, using YouTube metrics in Data Calculations is not permitted in Databox. Learn more here.
Due to an API limitation, the YouTube Reporting API can take up to 48 hours to process reports. Therefore, data from YouTube for the most recent 2–3 days may not be synced with Databox yet.
Due to API limitations, hourly granularity is not supported for YouTube metrics. This may affect visualization options for Charts in Databox. Learn more about Granularity here.
Due to an API limitation, values for ‘Today’ and ‘Yesterday’ Date Ranges are not available for YouTube metrics. Because of this limitation, when looking at ‘Last X days’ Date Range, Databox excludes today from the selected Date Range and adds one day at the start of the Date Range (e.g. when looking at data for ‘Last 30 days’, you might actually be looking at data for the last 31 days, excluding today). This is also the reason for the difference in the Date Range dates on the Databoard and in the Advanced Settings.
When connecting YouTube Data Source to Databox, only channels owned by the authenticated user will be listed in the connection flow. Learn more about this here. So only the channel owner can connect the channel in Databox.
In case the authenticated user does not own the channel they would like to connect, the channel owner can be invited to connect the Data Source instead. More information about this is available here.