X (Twitter) is a popular social media platform where users can share and discover information through short messages called tweets. With a limit of 280 characters per tweet, it fosters real-time conversations, facilitates global connections, and enables individuals, businesses, and public figures to engage with a wide audience. Users can follow others, retweet, like, and reply to tweets, creating a dynamic and interactive environment for news, trends, opinions, and networking.
Twitter is a social network and real-time communication service. Just like other social media platforms, Twitter is much more effective when integrated with your other marketing activities.
With Databox, your most important Twitter KPIs will be transformed into meaningful insights and delivered to your mobile, Apple Watch, TV display or Slack channels. This will help you get a grasp on what’s resonating with your audience and what’s not. One of the key benefits of Databox is the ability to combine multiple data sources in one place. This will help you understand and unlock the true power of Twitter for your business.
X (Twitter)
Followers is a Twitter metric that reflects the number of users who have decided to subscribe to a specific account to have access to their posts and updates. It is a reflection of an account's reach and influence on the platform.
X (Twitter)
Number of New Tweets Released during the specified Date Range. No historical data is available from before the initial connection. Twitter does not provide net values for this metric directly via their API. We calculate this metric by subtracting the current value from the previous value to determine net change.
X (Twitter)
Net Followers is a measure of the change in the number of followers over a specific time period, taking into account both new followers gained and followers lost. It provides insight into the overall growth or decline of a Twitter account's audience.
X (Twitter)
The tweets metric represents the number of times a user creates or publishes a tweet on Twitter. It indicates the level of activity and engagement of a user on the platform.
X (Twitter)
Impressions: The number of times a tweet has been viewed by Twitter users, including both organic and paid traffic. This metric gives insight into the reach and potential impact of a tweet.
X (Twitter)
Following to Followers ratio is a metric that calculates the number of accounts a user is following in comparison to their number of followers. It can indicate the level of engagement and quality of content a user produces. A lower ratio usually means more influence.
The Twitter dashboard template shows how your followers engage with your Tweets. It will track growth in likes, comments, follows, mentions and retweets.
The Social Networks dashboard template integrates Facebook, Twitter, Linkedin and Instagram data. It shows daily traffic across the 4 networks and tracks follower counts..
The Facebook & Twitter dashboard template looks at the performance of your posts based on page views and follower counts.
Facebook Pages, Instagram Business, Linkedin Company Pages, Twitter overview
Social Media dashboard template shows activity across your 4 favorite social networks. It focuses on visitor and follower counts over various time periods.
Inbound Social Media Performance
This template is perfect for clients who want a general overview of their social media performance without getting into too much detail. This will summarize how their brand is doing within the social community.
This template moves you through the Attract stage by showing your social media follows and reach, blog view performance, and overall visibility trends.
Use this Twitter report to track and share critical metrics like follower growth, engagement, post performance, and more.
The following X (Twitter) metrics are no-reset metrics. No-reset metrics are not reset to value 0 with every new day.
The following X (Twitter) metrics are non-aggregatable metrics. This means that due to the nature of these metrics, summing daily/weekly/monthly values will not give correct results for longer time periods:
Due to API limitations, hourly granularity is not supported for the X (Twitter) metrics. This may affect visualization options for Charts in Databox.
For example, if an X (Twitter) metric is used on a Line or Bar Chart with ‘Yesterday’ Date Range selected, hourly data will not be displayed on the Chart.
However, the big number above the Chart will accurately reflect the metric value for the selected Date Range.
Learn more about Granularity here.
