Track all of your key business metrics from one screen
GET STARTED
Get metrics on new likes, posts reach and daily user engagement for your page.
Facebook is not only the largest social network, it can also help you reach all of the people who matter most to your business.
With Databox, your most important Facebook KPIs will be transformed into meaningful insights and delivered to your mobile, Apple Watch, TV display or Slack channels. This will help you find out what’s working, so you can maximize the impact of every post and ad.
Impressions refer to the number of times your LinkedIn Company Page content is displayed on someone's screen, whether or not they engage with it. It indicates the potential reach of your posts.
Followers metric on LinkedIn Company Pages shows the number of users who have chosen to receive updates from the company. It indicates the reach and engagement potential of the page.
The Clicks metric on LinkedIn Company Pages measures the total number of times users have clicked on content or elements on your page, such as links, posts, images, and buttons.
New Followers is the number of users who have started following a company's LinkedIn page within a designated time period. It reflects the growth of a company's audience on the platform.
The Reactions metric on LinkedIn Company Pages measures the number of likes, comments, and shares on your posts. It helps gauge audience engagement and sentiment towards your content.
Shares metric on LinkedIn Company Pages measures how many times your page's updates have been shared by users, increasing visibility and reach among their connections.
The Comments metric on LinkedIn Company Pages measures the number of responses and reactions from users on posts and updates, reflecting engagement and interest in your company content.
Unique impressions measure the number of individual LinkedIn users who have viewed a specific piece of content on a Company Page, regardless of how many times they have seen it.
Company Home Page Views is a metric that tracks the number of times a company's LinkedIn page is viewed by users. It indicates interest and engagement with the company's brand and content.
Total Impressions is the number of times your content has been viewed on LinkedIn Company Pages, providing insight into the reach and visibility of your posts.
Impressions by Page Update metric shows the total number of times your updates are viewed. It helps track the reach and visibility of your content on LinkedIn Company Pages.
The Followers by Function metric categorizes a LinkedIn page's audience based on their job functions, providing insights on the types of professionals following the page.
Total Engagements on LinkedIn Company Pages is a measure of all reactions likes, comments, shares, and clicks that your page content receives. It reveals overall audience interest and engagement levels with your brand.
Clicks by Page Update is a metric on LinkedIn Company Pages that measures the number of times your page updates were clicked on by users. This metric helps track engagement and interest in your page content.
Followers by Seniority metric on LinkedIn Company Pages shows the distribution of followers based on their seniority level, such as entry-level, mid-level, or senior management, providing insights into your audience demographics.
The Updates metric on LinkedIn Company Pages measures the frequency and engagement level of posts shared by the company, indicating the reach and impact of content.
Followers by Industry shows the breakdown of your LinkedIn Company Page followers by their industry. It helps you understand the professional backgrounds of your audience.
The Followers by Country metric on LinkedIn Company Pages shows the countries of your followers, helping you understand your audience's geographical distribution.
Total Unique Impressions measures how many individual users have seen your content on LinkedIn Company Pages, counting each person only once regardless of how many times they viewed it.
Company Home Page Views (desktop) metric measures the number of times your LinkedIn Company Page is viewed by users on desktop devices, providing insights into overall visibility and engagement levels.
Show more...
LinkedIn Company pages dashboard template provides you with insights about followers growth, reach, engagement and more.
The Social Networks dashboard template integrates Facebook, Twitter, Linkedin and Instagram data. It shows daily traffic across the 4 networks and tracks follower counts..
Linkedin Demographics dashboard template looks at the followers on your company's Linkedin. It lets you know what industries and roles have enjoyed your marketing message.
Facebook Pages, Instagram Business, Linkedin Company Pages, Twitter overview
Social Media dashboard template shows activity across your 4 favorite social networks. It focuses on visitor and follower counts over various time periods.
Inbound Social Media Performance
This template is perfect for clients who want a general overview of their social media performance without getting into too much detail. This will summarize how their brand is doing within the social community.
This template moves you through the Attract stage by showing your social media follows and reach, blog view performance, and overall visibility trends.
Use this Twitter report to track and share critical metrics like follower growth, engagement, post performance, and more.
This behavior can occur in a specific scenario: the user connecting the Facebook Pages Data Source has access to multiple Facebook Pages, but due to lack of necessary permissions in all of them but one, Databox would automatically connect that remaining one without input from the user. If that is the case, the user should check if they have the necessary permissions for connection (Admin or Editor Page Role) on the other Pages.
The ‘Maximum Posts’ limitation on Meta API dictates that API will return approximately 600 ranked, published posts per year.
If a Post is missing in a Post-related metric in Databox, it could be because its rank is below the set limitation.
Information on this limitation is available in the Meta for Developers document here, in the Limitations section.
Facebook Data Sources may get disconnected in Databox with the error message ‘We cannot make Facebook API calls on your behalf, since you’ve changed password or Facebook has revoked permissions for security reasons. Please re-authorise your Facebook account.’, even if the password has not been changed on the Facebook account.
This is a result of how Facebook is handling potential security issues, for example, if users from different geolocations log into the same account or if different devices are used to access the account. In such cases, Facebook may invalidate access token before it officially expires. References from Facebook forums where users discussed such behavior:
This is expected behaviour deriving from Facebook’s security measures. Databox is not able to assist in such scenarios, but here are some steps that can be taken:
Steps you can take within Databox if your Facebook Data Source gets disconnected with the error message ‘We cannot make Facebook API calls on your behalf, since you’ve changed password or Facebook has revoked permissions for security reasons. Please re-authorise your Facebook account.’:
These steps might be effective in some cases.
Connecting Facebook Pages account in Databox requires that the Facebook user has proper permissions in Facebook. The most optimal role the Facebook user can have when connecting a Facebook Page account in Databox is an Admin or Editor Page Role. With these roles, there should not be any permissions issues.
If the Facebook user has other specific roles on Facebook Pages, then their Admin on the Facebook Pages account should give them all the relevant permissions, otherwise connectivity issues will occur.
For example, if an Admin assigns the user a role without access to the ‘Insights’, the user will not have the required permissions and they will not be able to connect the Data Source.
You can visit the Page Roles section here to learn about your role, access, and how to edit it.
If no data appears in Databox for Facebook Pages Basic metrics, there might be an issue with permissions in Facebook. In the process of connecting a Facebook account, the Databox app asks for specific permissions to be granted to the app. Once connected, a new integration will be displayed on the Business Integrations page, in ‘Databox for Pages’. In the ‘View and edit’ section of ‘Databox for Pages’ permissions that were initially granted for the app (‘Read content posted on the Page’, ‘Read user content on your Page’, etc.) can be modified.
If the access to the requested permissions is removed, Databox integration will not be able to pull the data for some or all metrics into the Databox app. It is imperative that the permissions in ‘Databox for Pages’ are granted for the connected Facebook Page account.