Articles by Jeremiah Rizzo
Jeremiah Rizzo is the Director of Product Marketing at Databox. He helps build a bridge between what customers need and the product offers, leading the team on product launches, messaging, positioning, and customer research.
Increasing Inbound to MQL Conversion by 20 Percent
The metric: Inbound to MQL Conversion Learn how AJ Alonzo (Director of Marketing at demandDrive) improved their inbound lead to marketing qualified lead (MQL) percentage ...
by Jeremiah Rizzo · Apr 10, 2025
Growing Organic Visitors by 299%
The metric: Visitors & Conversions from Organic Learn how Emilia Korczynska (Head of Marketing at UserPilot) grew organic visitors by 299% & conversions from organic ...
by Jeremiah Rizzo · Feb 20, 2024
Driving 3,500 Paid Accounts Through a Virtual Event
The metric: New Paid Accounts Learn how Anna Tutckaia, Head of Marketing at ManyChat, ran a virtual event that drove 26k signups and 3,500 new ...
by Jeremiah Rizzo · Feb 20, 2024
Improving Scaled to Productivity
The metric: Scaled to Productivity Learn how Amanda Ono of Resolver improved Scaled to Productivity: the time it takes new hires to onboard, go through ...
by Jeremiah Rizzo · Feb 20, 2024
Driving Inbound SAO’s in 3 Steps
The metric: Sales Accepted Opportunities (SAOs) MJ Peters, VP of Marketing at CoLab, shares the 3 levers she pulls to drive inbound SAOs. Driving Inbound ...
by Jeremiah Rizzo · Feb 20, 2024
Growing Organic Traffic to the Blog (w/ Fara Rosenzweig, WorkRamp)
The metric: Organic Traffic to the Blog Learn how Fara Rosenzweig (Head of Content at WorkRamp) grew Organic Traffic to the Workramp Blog, resulting in ...
by Jeremiah Rizzo · Feb 20, 2024
Growing Lead to Opportunity Conversion Rate by 49%
The metric: Lead to Opportunity Conversion Rate Learn how Jonathan Bland (Co-Founder, Omni Lab Consulting) grew a client’s Lead to Opportunity Conversion Rate from 25% ...
by Jeremiah Rizzo · Feb 20, 2024
Growing Inbound Leads by 50 Percent (w/ Brad Hoos, The Outloud Group)
The metric: Inbound Leads Learn how The Outloud Group, an influencer marketing agency, took steps to grow their inbound leads by 50%. Why Inbound Leads? ...
by Jeremiah Rizzo · Feb 20, 2024
Gaining 1,200 New MQLs via Virtual Events (w/ Ollie Whitfield, VanillaSoft)
The metric: MQLs via Virtual Events In this episode, you’ll learn how Ollie Whitfield and his team at VanillaSoft drove 1,200 new MQLs through a ...
by Jeremiah Rizzo · Feb 20, 2024
Generating SQLs via LinkedIn Ads (w/ Gabriel Ehrlich, Remotion)
The metric: SQLs Gabriel Ehrlich, Founder & CEO of Remotion, shares experience and insights on how they use LinkedIn Ads to drive high-value SQLs for ...
by Jeremiah Rizzo · Feb 20, 2024
Driving 70 Percent of Qualified Pipeline via Inbound (w/ Pete Lorenco, Alyce)
The metric: Qualified Pipeline via Inbound In this episode, we chat with Pete Lorenco, Head of Marketing at Alyce to talk about how they managed ...
by Jeremiah Rizzo · Feb 20, 2024
Doubling Free-to-Paid Conversion Rate (w/ Amanda Natividad, SparkToro)
The metric: Free-to-Paid Conversion Rate Episode 100! In this milestone episode, Amanda Natividad (VP of Marketing at SparkToro), shares how she and the team doubled ...
by Jeremiah Rizzo · Feb 20, 2024
Increasing HIRO Pipeline by 76% (w/ Chris Walker, Refine Labs)
The metric: HIRO Pipeline In this episode, we’re covering High Intent Revenue Opportunity (HIRO) Pipeline. John Bonini chats with Chris Walker, CEO & Founder of ...
by Jeremiah Rizzo · Feb 20, 2024
Increasing Sales Efficiency Ratio (w/ Referral Rock)
The metric: Sales Efficiency Ratio In this episode, we’re covering Sales Efficiency Ratio: which the Referral Rock team defines as “the ratio of salesperson sales, ...
by Jeremiah Rizzo · Feb 20, 2024
Increasing Free Trial to Customer Conversion to 70 Percent (w/ CallRail)
The metric: Trial to Customer Conversion % In this episode, we’re covering Free Trial to Customer Conversion %: the percentage of people who start using ...
by Jeremiah Rizzo · Feb 20, 2024
Improving Website Conversion Rate by 6% (w/ Help Scout)
The metric: Website Conversion Rate In this episode John Bonini chats with Adam Goyette, VP of Marketing at Help Scout, to learn how they grew ...
by Jeremiah Rizzo · Feb 20, 2024