QuickBooks is an accounting software that helps businesses manage their finances efficiently. It offers features such as invoicing, bill payment, inventory tracking, and financial reporting, making it easier to streamline operations and track financial data accurately.
QuickBooks is an easy accounting software built for small business to stay in sync with your bank, track your expenses, pay bills, and manage invoices.
With Databox, your most important QuickBooks KPIs will be transformed into meaningful insights and delivered to your mobile, Apple Watch, TV display or Slack channels. One of the key benefits of Databox is the ability to combine multiple data sources in one place. This will help you maintain an overview of your business’ finances.
Facebook Ads
Impressions refer to the number of times an ad was displayed to a user on a social media platform like Facebook. It does not necessarily mean that the user interacted with the ad, but simply that it was shown to them.
Facebook Ads
The Amount Spent metric in Facebook Ads represents the total cost of all clicks, impressions, and other ad interactions that generated charges for your campaign or ad set.
Facebook Ads
The Clicks (All) metric on Facebook Ads shows the total number of clicks on an ad, including link clicks, reactions, comments, shares, and more.
Facebook Ads
Reach refers to the total number of people who view your ad, both organically and through paid promotion. It indicates the potential audience that can be reached through your ad campaign.
Facebook Ads
CPC (All) is the average cost per click across all ad types, placements, and objectives in a Facebook Ads campaign. It shows how much an advertiser pays for each click on their ad.
Facebook Ads
Link Clicks is a metric that shows the number of clicks your ad received that led people to a destination on or off Facebook, such as your website.
Facebook Ads
CTR (All) is a Facebook Ads metric that measures the ratio of clicks to impressions for all ad placements. It helps to evaluate the ad's relevance to users and overall performance. A higher CTR indicates better user engagement and ad performance.
Facebook Ads
Purchases is a metric in Facebook Ads that measures the number of completed transactions on your website, app or Facebook page as a result of your ad. It is a key measure of the advertising ROI and can be used to optimize your ad campaigns for increased sales and revenue.
Facebook Ads
Post Engagement is a metric that measures the number of people who have interacted with your Facebook post and includes likes, comments, shares, and clicks.
Facebook Ads
Amount Spent by Campaign indicates the total cost incurred by a specific Facebook ad campaign over a given time period. It shows the amount of money spent on ads, including ad creation, placement, and delivery costs.
Facebook Ads
CPM (Cost Per Thousand Impressions) is the cost that an advertiser pays per thousand ad impressions on a social media platform such as Facebook. It is an important metric that helps to measure the effectiveness of ad campaigns and their reach.
Facebook Ads
Impressions by Campaign is a metric that measures how many times an ad was shown on Facebook or Instagram to its target audience. It shows the total number of times an ad was displayed, regardless of whether someone clicked on it or not. This metric is useful in evaluating the reach of a specific campaign and can help in optimizing the ad's targeting and creative elements to increase engagement.
Facebook Ads
Leads metric indicates the number of people who have shown interest in your product or service by providing their contact details through a lead form on Facebook or Instagram ad.
Facebook Ads
Purchase ROAS is a metric that helps measure the effectiveness of Facebook Ads campaigns based on the revenue generated compared to the money spent on the ads. It is calculated by dividing the revenue generated by the amount spent on the campaign. A high Purchase ROAS indicates a profitable campaign.
Facebook Ads
CTR (Link Click-Through Rate) is a measure of the ratio between clicks and impressions on a link within a Facebook ad. It shows the effectiveness of the ad in engaging the audience and driving traffic to the intended destination.
Facebook Ads
Purchases Conversion Value is a metric that shows the total value of the purchases made by people who clicked on your Facebook ads. It helps you track the revenue generated by your ads and optimize your campaigns accordingly.
Facebook Ads
Frequency is a Facebook Ads metric that shows the average number of times your ad was shown to each person in your target audience. It can help you understand how often your ad is being viewed by the same people and avoid ad fatigue.
Facebook Ads
Impressions by Ad is the number of times your ad was displayed to users on Facebook or Instagram, regardless of whether they clicked on it or not. It indicates the reach of your ad campaign.
Facebook Ads
Clicks (All) by Campaign is a metric that measures the total number of clicks received by all ads within a specific campaign, including all clicks on links, call-to-action buttons, and other interactions with the ad.
Facebook Ads
The Reach by Campaign metric measures the number of unique people who have seen an ad in a particular campaign during a set time period.
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Facebook Ads dashboard template provides you with insights about ad engagement, click activity, money spent and more. You can discover which campaigns need improvement.
The Facebook Ads & Google AdWords template allows you to monitor both your Facebook and Google campaigns at the same time to track your progress and areas to improve upon.
This Dashboard gives a clear overview of your Reach, Campaign Performance and Community Activity based on Facebook Pages and Facebook Ads metrics.
With this databoard, you can get a live overview of your Facebook Advertising campaigns. Track purchases and leads while getting a clean overview of generic metric across the entire account.
Facebook Ads: Account Overview. View metrics: spend, clicks, impressions, add to cart, purchases value, roars, average cpc, cost/conversion, ctr
This dashboard will show the latest data from all your campaign-level metrics in Facebook Ads.
This databoard helps you measure your Facebook Ad campaigns in terms of purchases & the resulting revenue impacts. You're also able to review the conversion path for your campaigns.
The Facebook Ads, Google Ads & Google Analytics 4 template allows you to monitor your Facebook and Google campaigns at the same time to track your progress and areas to improve upon.
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Enhance your social media advertising and dive into performance metrics for your Facebook, TikTok, LinkedIn, and X ads—all in one easy-to-use template. Perfect for understanding what’s driving results and optimizing your ad spend.
Use this Facebook Ads report to share insights into important metrics like spend, impressions, engagement, ROI, and more.
Use this Facebook Ads advanced report to share high-level and in-depth metrics of your Facebook Ads performance. Present an overview of key metrics like Impressions, CPC, Cost per Lead, ROAS, and more.
Use this Facebook Pages advanced report to share high-level and in-depth metrics of your Facebook performance. Present key metrics like Post Performance, Audience Demographics, Page Impressions, and more.
High-level insights into Facebook Ads, Google Ads, & LinkedIn Ads
Quickbooks App allows only admins to connect the account to third-party applications. If non-admin users attempt to connect Quickbooks to Databox, the OAuth flow will recognize that a non-admin attempted to connect to a third-party app and will display the following message in the pop-up window:
‘Databox can only connect to one admin’s email address at a time. By assigning a new admin, User1 (non-admin) will replace User2 (current admin) as the app admin. User2 (current admin) settings won’t be saved.
By selecting Assign Admin, you allow Databox to view and update your Quickbooks Online data.’
In case a non-admin user selects the Assign Admin option, this change will affect user roles in a Quickbooks Account. Learn more about this here.
Future data is available for all Quickbooks metrics, however, discrepancies or no data might appear in showing future data for Current metrics.
This means that data will be displayed for the selected Date Range even if a portion of dates in that time period are future dates. This may not be the case for Current metrics.
This means that data will be displayed for the selected Date Range even if a portion of dates in that time period are future dates. This may not be the case for Current metrics.
Current Quickbooks metrics:
For cases where Current Quickbooks metric does show future data – if ‘This Year’ is selected as the Date Range, Databox will fetch data for the period from 12 months ago to the end of the current year. If the given metric has any values greater than 0 within this interval, Databox will show these values and store them in the warehouse. If the Date Range is later changed to ‘This Month’, Databox will fetch data for the period from 12 months ago to the end of the current month. If the given metric does not have any values greater than 0 within this new interval, the QuickBooks API will not return any values and Databox will display the latest stored value for the metric. In this example, Databox will show the value for the Date Range ‘This Year’ even when the selected date range is ‘This Month’.
Databox does not support syncing data for QuickBooks metrics if the headers in the QuickBooks account have been customized. To sync data between QuickBooks and Databox as expected, headers should not be renamed in the connected QuickBooks accounts.
Databox does not support custom setups of QuickBooks accounts (users changing reports to have their own groups / sections). While adding sections or groups can still work in terms of syncing data, removing the default sections and groups from the report will result in Metric Builder (and possibly Basic metrics) returning no data in Databox.
These errors occur when the API rate limit is exceeded, temporarily preventing Databox from syncing new data from your connected account until the number of requests drops within the allowed threshold.
QuickBooks API rate limits are set at 500 requests per minute and 10 requests per second.
Frequent actions, such as repeatedly changing the date range on a block, can trigger a high volume of requests and slow down regular data syncs. Additionally, selection of extensive date ranges (e.g., the last 24 months or ‘This Year’) or non-daily granularity may generate more requests, increasing the likelihood of reaching the rate limit.
Once the request volume decreases and stays within the permitted range, data syncing will resume automatically. No data will be lost – it will all be retrieved, though with a slight delay.
