Drift
Dashboard and Reporting Software

Wistia

The Plays metric in Wistia measures the total number of times a video has been played by viewers on a website or platform. It is a key indicator of engagement and can be used to track the popularity of a video over time.

Wistia

Total Plays is a metric in Wistia that measures the total number of times a video has been played across all channels and devices. It helps gauge the overall popularity and reach of a video.

Wistia

Loads measure the total number of times a video has started playback, including repeats by the same viewer, across all devices and platforms.

Wistia

Total Plays by Projects is a metric that measures the total number of plays your videos received within a certain project on Wistia. It helps you track engagement and popularity of your video content.

Wistia

Total Plays by Videos is a metric that measures the number of times all your videos have been played across all channels in a given time frame. It's a key performance indicator that helps evaluate the overall impact of your video content.

Wistia

Hours Watched is a Wistia metric that shows the total number of hours that viewers have spent watching a video or a collection of videos. It's a valuable insight into engagement and audience interest.

Wistia

The Average Engagement metric shows the average level of viewer engagement with a video on Wistia, based on how much of the video was watched and how many interactions were made.

Wistia

Play Rate is the percentage of pageviews that resulted in the video being played. It helps measure the effectiveness of video content in attracting and engaging viewers.

Wistia

Hours Watched by Projects is a Wistia metric that measures the total amount of time viewers have spent watching videos in a particular project or group.

Wistia

Play Rate by Projects is the percentage of times that a video is played relative to the number of times it was loaded within a given project in Wistia. It measures engagement with specific videos within a project.

Wistia

The Average Engagement by Videos metric measures the level of engagement of viewers with a specific video, based on the percentage of the video viewed and any interactions made.

Wistia

Total Actions in Wistia represents the number of times a viewer has interacted with your video, including play, pause, seek, and more.

Wistia

The Total Videos metric in Wistia refers to the total number of videos uploaded and hosted on a specific Wistia account.

Wistia

Play Rate by Videos is a metric that measures the percentage of times a video is played relative to the number of times it was loaded on a webpage or viewed in an email. It shows the effectiveness of the video's thumbnail and title in encouraging viewers to click play.

Wistia

The Total Loads by Projects metric tracks the number of times videos are viewed across all projects in a Wistia account, providing insights into overall view engagement and campaign performance.

Wistia

Hours Watched by Videos is a Wistia metric that tracks the total duration of video content watched by viewers. It helps measure engagement and assess the success of your video marketing efforts.

Wistia

Total Actions by Videos is a Wistia metric that measures the total number of actions taken by viewers while engaging with a video, such as play, pause, rewind, or share.

Wistia

Video Uploads is a metric that measures the number of videos that have been uploaded to a Wistia account. It provides insights into content production and quantity of media available for use.

Wistia

Plays by Videos is a metric that measures the total number of times a video has been played across all pages and players on your Wistia account.

Wistia

The Identified Users metric in Wistia measures the number of unique viewers who have logged in or provided their contact information to access your video content. It helps you understand and track engagement among your known audience.